InMobi

JANUARY 22, 2019

This is how the ads that appear on search engine results pages, alongside ads in retargeting campaigns, are paid for typically. CPA often stands for cost per action or cost per acquisition. The idea here is that the brand is only paying when someone actively interacted with the ad by clicking on it.

CPM 52

CPM CPC Advertising Banner 52

Single Grain

AUGUST 8, 2023

Our team of programmatic ad experts leveraged StackAdapt’s dynamic retargeting units, resulting in an immediate and significant performance improvement. Key Results: Retargeting ROAS experienced a remarkable 381% increase, soaring from 1.91 to an exceptional 9.20 within the first month. click rate (exceeding industry benchmarks).

Advertising 52

Advertising Ad Space Impressions Healthcare 52

Single Grain

MAY 5, 2023

Unicef then retargeted visitors to its site who showed high engagement levels but didn’t donate, which increased the chances of securing a donation. The Results The project significantly decreased Vets Now’s average CPA and over generated over 1,200 consultations through paid channels.

ROI 52

ROI Advertising Conversion SEO 52