Martech

JULY 19, 2023

Creating SEO-optimized page titles, post titles, and meta descriptions for blogs, website pages, and landing pages. Previously, subscriptions were not easily accessible in one place, they were only viewable on the associated records. Applying generative AI to minimize typos when creating sales emails on mobile devices (iOS only).

CPA 98

CPA Viewability Conversion Banner 98

Single Grain

JUNE 13, 2023

KlientBoost ) Compared to SEO, PPC generates twice as many visitors. Luisa Zhou ) During the first half of 2022, the global viewability rate for mobile web display ads reached 66.9%, indicating that nearly 67% of display ads on the mobile web were visible during that period. Google ) For display adverts, the standard CPA is $76.

Advertising 102

Advertising Click Through Rate Display Advertising ROI 102

Martech

JANUARY 30, 2024

All SEO reporting (built on GA and GA4). To mitigate the drop in audience numbers they recommend using hashed pass-backs or offline signals/APIs and smart strategies like Target CPA bidding and Maximize Conversions. Here are the breakpoints that initially worried him: Attribution models (first and multi-touch in our case). Remarketing.

Cookies 126

Cookies Marketing Retargeting CPC 126