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5 Advanced Monetization Strategies for Online Publishers

Oko

Here are five ways to kick your revenue up a notch. Getting set up is relatively plug-and-play, and experimenting with things like ad sizes and Google ads is easy to try. 1) Design Before we move into some of the other models of monetization, let’s focus on cleaning up the one you’ve already got.

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187 Online Advertising Statistics: Privacy, In-App, PPC, Social and More

Single Grain

Statista ) The American pay-per-performance value makes up 24.4% WebFX ) The average CPC for Google search ads is $1-$2. WebFX ) The average Google CPC is $1.16. Forbes ) Mobile commerce will make up 6% of this figure. Statista ) The American pay-per-performance value makes up 24.4% billion internet users.

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Innovations in Search and Social Advertising

Basis

Product categories available to search include home goods, electronics, apparel, and grocery store items. EXPERT POV: Rather than automatically migrating eCPC campaigns to manual CPC, consider testing the more advanced automated bidding strategies first. Failure to do so will lead to immediate Google Ads account suspension.