RevX

SEPTEMBER 13, 2021

In the past couple of years, fintech has become a lot like mobile gaming. Not because finance and investment is gambling or a game. I recently asked Rovio COO Kieran O’Leary what mobile growth experts at brands can learn from the mobile gaming space. So what’s going on in fintech mobile marketing?

Mobile Ads 52

Mobile Ads Marketing CPM Finance 52

YieldBird

MAY 26, 2023

of internet users are blocking ads. The growth of mobile ad blockers globally. In the good old days, ad block usage was less than 1 percent for many years. Since then, sites have been heavy and slow to load, as ads used more download bandwidth than ever, and annoying pop-ups kept distracting the user. Contact us!

CPM 98

CPM Pop-Up Data Management Platform Shipping 98

YieldBird

MAY 26, 2023

of internet users are blocking ads. The growth of mobile ad blockers globally. In the good old days, ad block usage was less than 1 percent for many years. Since then, sites have been heavy and slow to load, as ads used more download bandwidth than ever, and annoying pop-ups kept distracting the user. Contact us!

CPM 52

CPM Pop-Up Data Management Platform Shipping 52

Digiday

FEBRUARY 26, 2023

Color by numbers Mobile app marketing platform Liftoff contends in a new mobile ad report that longer video ads do better than shorter ones. The company analyzed some 1 trillion impressions across 240 million installs in the last year across five verticals – gaming, e-commerce, finance, entertainment and dating/social.

Media 69

Media Agency Pop-Up Banner 69