Professor Prebid Header bidding tool: Gamechanger or Flop?
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MAY 12, 2022
Header bidding is all the rage in the publishing world right now. Prebid has come out with a new header bidding prebid extension for Chrome that is supposed to make things easier for publishers. Publishers can easily control and manage multiple bidding scenarios via Prebid.js Bid Filtering: Allow/Block bidders.
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