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In-App Header Bidding: How to make more money with it? [7 Benefits Included]

Monetize More

If you don’t want your valuable app monetization strategy to be hijacked by one or two players who pay top dollar but don’t deliver value back (or if you’re simply looking to diversify your revenue streams), In-App Header Bidding might be right up your alley! Problems with the In-App Waterfall Model. Related Read: [link].

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Ad Blocker – an Answer to a Broken Business Model? [Updated 2023]

YieldBird

of internet users are blocking ads. The growth of mobile ad blockers globally. In the good old days, ad block usage was less than 1 percent for many years. Since then, sites have been heavy and slow to load, as ads used more download bandwidth than ever, and annoying pop-ups kept distracting the user.

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Top 10 Interstitial Ad Networks for Publishers [2022]

Monetize More

Almost 70% of publishers in the food and gaming niche use a mix of interstitials and rewarded ads for mobile app monetization to maximize their ad revenue. Stay tuned to discover your future interstitial ad network partner by going through this post. AdMob or Google Ads for Interstitial Ads.

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Strategies for Successful Mobile Programmatic Buying

Smart-Hub

What is Mobile Programmatic Advertising? Powered by machine learning algorithms, programmatic mobile ad buying enables advertisers to purchase mobile ad inventory automatically via a demand-side platform (DSP). Marketers only need to set up the campaign; the platform does the rest.

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Ad Formats to Avoid: Understanding the Most Disliked Ad Formats

Automatad Inc.

Let’s have a look at the most disliked ad formats that website owners and publishers should consider avoiding. Pop-up ads Pop-up advertisements are notorious for disrupting user experience. Pop-ups are generally despised since they can be bothersome and make navigating more difficult.

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What Is an Ad Network?

Lemonads

Publishers usually have to meet a minimum traffic volume and quality requirement before joining an ad network. Advertisers can sign up and purchase traffic almost without restrictions, so they can start setting up their campaign parameters and launch ads as soon as they sign up.

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What is a Leaderboard ad? How does it bring more revenue?

Monetize More

It’s what is known as a high-impact ad unit and is often placed at the top of the page to be seen immediately by the user when visiting the web page. The ad unit is popular among publishers and advertisers alike. The ad has high viewability rates, especially when used at the top area of a web page. 6- Ad Server Acceptance.

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