Remove CPM Remove Mobile Search Remove Retargeting
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Modern Programmatic Monetization Strategies

Adtelligent

Through auctions, publishers offer their inventory in an ad exchange with a minimum price per thousand impressions (CPM), and advertisers place their bids; the highest bid wins. To fully take advantage of this trend, publishers need to calibrate their inventory for local and mobile searches and connect data from big tech companies.

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11 Mobile Advertising Types to Improve Your ROAS

Single Grain

Location-based Marketing : Using GPS technology to send marketing messages to mobile users in specific locations. Mobile Search Ads : Paid ads that appear in mobile search engine results. Mobile Responsive Websites : Designing websites that are optimized for viewing on mobile devices. Google has 4.3