Remove Data Management Platform Remove Demand Side Platform Remove Finance
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Unveiling our first MarTech Intelligence Report on email marketing platforms

Martech

In May of 2021, Klayvio closed $320 million in Series D financing at a $9.5 million in financing. In 2019, the company purchased AI and content classification company Temnos in January, data management platform (DMP) and demand-side platform (DSP) Sizmek in April. Venture funding.

MarTech 111
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Marketers find first-party strategies easier said than done

Digiday

Daniel Knapp, chief economist at IAB Europe, noted how the collection and activation of first-party data is a multidisciplinary effort that may help marketing departments achieve their KPIs but can set alarm bells ringing from legal teams, and finance controllers.

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Tremor International Group Rebrands as Nexxen 

Unruly

The new unified brand name and identity encompass all of the Company’s key strategic growth pillars, including the combined demand-side platforms (“DSP”) Amobee and Tremor Video, the supply-side platform (“SSP”) Unruly and the CTV ad server, Spearad.