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Google Cloud Launches New ‘Accelerators’ to Help Healthcare Companies Improve Health Equity, Patient Flow, and Value-Based Care

Martech Series

Today at HLTH 2022, Google Cloud announced three new Healthcare Data Engine (HDE) accelerators—developed in collaboration with Hackensack Meridian Health, Lifepoint Health, and others—that help organizations address common use cases around health equity, patient flow, and value-based care.

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Twilio Unveils Segment for Healthcare & Life Sciences to Break Down Data Silos and Enable Proactive, Customized Care Across the Patient Journey

Martech Series

Segment’s market share leading, HIPAA-eligible customer data platform enables healthcare organizations to move from transactional to relationship based care that can improve patient engagement and health outcomes. Best Practices For Healthcare In Cloud, Forrester Research, Inc., May 2022.”.

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RightData Hires Industry Veterans to Its Team

Martech Series

In this role, he will direct engineering in designing and executing state-of-the-art data lakehouse and data quality software initiatives. Siva has held key positions in technical leadership across areas such as healthcare, pharmaceuticals, and consulting.

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Cloudian Raises $60 Million In Funding to Accelerate Hybrid Cloud Data Management

Martech Series

“Cloudian’s cloud-native data management software lets our customers simplify operations and creates new opportunities to derive value from data.”. Marketing Technology News: MarTech Interview with Lisa Chaikin, Group Marketing Director at Awin.

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3 ways marketers can build trust with data ethics

Martech

“As consumers demand more transparency and new laws and regulations come into effect, brands must reconsider their data practices and think beyond legal compliance to stay in the game,” said Priscilla Debar, Acoustic’s Associate General Counsel, at our MarTech conference. Adhere to data ethics within our privacy landscape.

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Sober Peer, Burstiq Aim to Transform Aging Health Tech Industry to WEB3 Digital Health Data Economies

Martech Series

Sober Peer, a leader in the behavioral science platforms for mental and addictive health has entered into an agreement with BurstIQ, a provider of blockchain-enabled data solutions for the healthcare industry. Marketing Technology News: MarTech Interview with Debjani Deb, CEO at ZineOne.

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Inery Acquires Investment From Metavest at $128m Valuation

Martech Series

Inery’s use cases can be applied to diverse sectors, including governments, enterprises, aviation, GameFi, healthcare, and metaverse. It provides a potential cross-chain solution for users to interact with their data assets in the entire metaverse domain using its DB solution.