Digiday

FEBRUARY 28, 2023

Katsur further commented, “Things like your CDP have to connect with no less than half-a-dozen vendors, then you have to ensure your supply-side platform has an integration with your demand-side platform, and ad server, on the other side.”

Cookies 85

Cookies Marketing Demand Side Platform Ad Server 85

Single Grain

MARCH 16, 2020

These transformations brought in new advertising methods, tools and, most importantly, tactics that can get much better user engagement, greater advertising ROI or even independent media-purchasing business. Such data is the most valuable asset of the company, especially in regards to CCPA and GDPR data reselling restrictions.

Advertising 105

Advertising Marketing Ad Tech Demand Side Platform 105

Single Grain

JULY 19, 2019

Such tools like programmatic demand-side platforms can use hundreds of targeting signals to individualize the advertisement and even target according to lifestyle or behavior habits when integrated with customer data platforms.”. All You Need to Know About the ROI of Influencer Marketing [infographic].

Marketing 111

Marketing SEO Machine Learning Banner 111

Single Grain

JULY 19, 2019

Such tools like programmatic demand-side platforms can use hundreds of targeting signals to individualize the advertisement and even target according to lifestyle or behavior habits when integrated with customer data platforms.”. All You Need to Know About the ROI of Influencer Marketing [infographic].

Marketing 108

Marketing Machine Learning Banner Conversion Rate 108

Single Grain

DECEMBER 6, 2019

Such tools like programmatic demand-side platforms can use hundreds of targeting signals to individualize the advertisement and even target according to lifestyle or behavior habits when integrated with customer data platforms.”. All You Need to Know About the ROI of Influencer Marketing [infographic].

Marketing 145

Marketing SEO Conversion Audience 145

Single Grain

NOVEMBER 28, 2023

By leveraging the potency of AI-powered marketing automation in digital marketing strategies, businesses can gain a better understanding of their customers and maximize their digital ROI: AI for Content Creation Jasper is an example of AI-powered software that is used for content creation.

Marketing 126

Marketing First-Party Cookies SEO Cookies 126