Demand Side Platform Machine Learning Non-Profit 
Monetize More
MARCH 2, 2023
As demonstrated, in the process of ad inventory being bought and sold on a per-impression basis, Ad Exchanges act as the platform where publishers and advertisers come together to trade digital ad inventory This marketplace (Ad Exchange) uses DSPs (Demand side platforms) to assess the ad inventory available to the advertisers.
Smart-Hub
DECEMBER 8, 2023
A programmatic advertising framework is a technology stack that connects supply-side platforms (SSPs on the side of publishers) with demand-side platforms (DSPs on the side of advertisers) with each other through ad exchange. We need to manage it for the sake of growth and profit.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Basis
MARCH 14, 2024
You can also add additional parameters in a demand side platform (DSP) like dayparting, bids, ad unit type, and even cross-device targeting. And, thanks to advancements in AI and machine learning, advertisers can now take contextual a step further with semantic targeting. Learn more in our report, Identity vs.
Martech
OCTOBER 19, 2022
When a person clicks on a website, the site’s owner uses a Supply-Side Platform (SSP) to notify one or multiple Ad-Exchanges to put the ad space up for auction. Advertisers use a Demand-Side Platform (DSP) — either via an agency or directly — to offer bids. And sales are very good. 2: Personalization.
Monetize More
JUNE 2, 2022
Since this is an automated media buying process, they rely on AI or machine learning algorithms. Afterward, the publisher’s supply side platform (SSP) sends this bid request to the ad exchange that is determined to display a suitable creative to the user. Luckily, MonetizeMore has the perfect ad fraud solution.
Adtelligent
JULY 19, 2022
If used properly, this online advertising channel can get a lot of profits for any marketing campaign. Machine learning makes this advancement possible and is needed for better ad adjustment and understanding of a natural language constantly evolving. Paid search ads appear as the top results on search engines. Semantic search.
Basis
MARCH 14, 2024
You can also add additional parameters in a demand side platform (DSP) like dayparting, bids, ad unit type, and even cross-device targeting. And, thanks to advancements in AI and machine learning, advertisers can now take contextual a step further with semantic targeting. Learn more in our report, Identity vs.
Expert insights. Personalized for you.
98 
Let's personalize your content