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.” FreeWheel Launches Performance Tools for its Beeswax DSP Video tech firm FreeWheel has launched a Performance Suite for its demand-sideplatform (DSP), Beeswax. The suite includes products for targeting and measurement on CTV, machinelearning-based campaign optimisation models, and performance reporting tools.
That means making machines that can do intellectual tasks that humans can do such as reading and understanding text, understanding language, sensing external environments, etc. AI lets machineslearn by detecting patterns in data and making predictions from those patterns.
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