Ad Beat

JULY 3, 2024

So it’s no surprise that starting an ecommerce business consistently ranks as one of America’s most popular side hustles : Of course, to start an ecommerce business , you first need a website. So we decided to use Adbeat data to deep-dive into their advertising strategies and find out how they spend their money.

eCommerce 77

eCommerce Display Advertising Video Ads Native Advertising 77

Single Grain

JUNE 13, 2023

Work With Us Global Advertising Revenue: PPC and Social Media Ad Stats Here are the internet ad revenue statistics to help you plan your digital marketing strategy: PPC Advertising Revenue Statistics In 2023, ad spending in the digital advertising market is expected to reach $118.20 billion USD.

Advertising 102

Advertising Click Through Rate Display Advertising ROI 102

Martech Series

NOVEMBER 29, 2022

This project expands on an ongoing partnership that has seen Playground help Publicis Groupe APAC clients test attention-based solutions and build a clear understanding of the actual levels of consumer attention their digital display advertising receives.

ROI 81

ROI Display Advertising eCommerce Video Ads 81

Ad Wisey

MAY 13, 2022

For the first time, global eCommerce sales will top $5 trillion in 2022 , accounting for more than a fifth of total retail sales. Advertising software is one of the most effective ways to boost your online presence and, obviously, sell your products. Why Google Ads? Video options. Bing (Microsoft) Ads. Huge reach.

Brand Awareness 98

Brand Awareness Audience Retargeting eCommerce 98

Clearcode

MARCH 23, 2023

Key Points Retail media involves brands showing advertisements across a retailer or ecommerce company’s properties. According to the forecasts by the consulting agency Bain & Company, companies will increase their ad spending in the retail media space to US$25 billion by 2023. What Are Examples of Retail Media Advertising?

Retail 59

Retail Media eCommerce Audience 59

Ad Beat

MAY 9, 2024

Ahead of the big day, we used Adbeat to analyze how the industry’s biggest players use display advertising to reach, engage, and convert Mother’s Day gift buyers. Speaking of which… Video Flowers are an aesthetically pleasing gift, so they need a suitably visual ad medium to showcase them effectively.

Display Advertising 89

Display Advertising Video Ads Audience Shipping 89

Ad Beat

SEPTEMBER 19, 2024

In just a couple minutes browsing our display ad database, we noticed that both Best Buy and Wayfair ran “Black Friday in July” campaigns this year. Home Depot ran various iterations of this video ad, with our spending data estimating they spent $5+ million across the month-long campaign.

Retail 89

Retail Video Ads Conversion Rate Brand Awareness 89