InMobi

JULY 17, 2020

In this conversation, we talked about the current state of search advertising, what Indians are searching for during the lockdown and the many advantages of Microsoft search, among other topics. Search advertising is a lot more based on keyword focused queries, so it is extremely targeted towards its user.

Search Advertising 52

Search Advertising Advertising Education Brand Awareness 52

Martech

MARCH 11, 2022

Finances are immensely personal, and we inform customers, educate and, in some ways, inspire [with the message that] when you take care of finances well, it’s a positive experience that can even change your view of life. To get that message out, we are the top display advertiser in the country and a top ten search advertiser.

Finance 109

Finance Marketing Display Advertising Search Advertising 109

Ad Wisey

MAY 13, 2022

Google Ads is the undoubted leader of online advertising platforms. You may show sponsored search advertising on Google search engine results pages using Google Ads, previously known as Google Adwords. Every day, more than 1 billion hours of video on a variety of topics are uploaded to YouTube. Built-in engaged audience.

Brand Awareness 98

Brand Awareness Audience Retargeting eCommerce 98

Single Grain

AUGUST 24, 2023

Audience Demographics : Knowing the specifics of your target audience — age, gender, location, income, education, etc. — Here’s a quick overview of what types of PPC advertising the right digital marketing agency will offer: Search Advertising: This is the most common form of PPC advertising.

Agency 98

Agency Marketing SEO Brand Awareness 98

Kevel

MARCH 23, 2022

Targeting: Google’s search ad product accounts for the majority of their ad revenue - and for good reason. Someone searching for “where to buy yoga pants” is showing high purchasing intent; a brand like Lululemon would pay generously to be the first result.

Banner 52

Banner Audience Video Ads Advertising 52