Remove Display Advertising Remove Fill rate Remove Viewability
article thumbnail

What Are Pre-Roll Ads and Why Publishers Love Them

Brid.tv

In other words, basically all video publishers want to advertise in this slot. Second, because of high demand, pre-rolls have a higher ad fill rate. Maximize Viewability With a Floating Video Player. It should also have video header bidding capabilities to maximize ad fill rate and yield. Start Monetizing.

article thumbnail

5 Best Ad Monetization Platforms for Websites, Mobile, and OTT/CTV

Brid.tv

This will increase the chances of higher ad fill rates , as more demand sources will bid on each impression. With this tool, you can track and optimize bidder latency and frequency, CPMs, timeouts, SSP win rates, ad fill rates, and more. Ad Demand. Top 5 Ad Monetization Platforms for Publishers in 2023.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to maximize revenue with Header Bidding? [10x more ad revenue]

Monetize More

Increased ad revenue benefits publishers when their main aim is monetizing more of their premium inventory, Better Yield : Since you are not solely relying on a single SSP, this allows smoother dynamic allocation of ad impressions & increased fill rate. How does Header Bidding help advertisers?

article thumbnail

The Best Mobile Ad Networks For 2023

Monetize More

We’ve curated a list of top-performing networks that can connect you with premium advertisers, maximize fill rates, and offer specialized features. Smaato Real-time mobile advertising company with a vast network of publishers, advertisers, and access to over 1 billion global users.

article thumbnail

The WIR: US Braces for TikTok Shutdown, The Trade Desk Acquires Sincera, and UK Publishers Turn to Data Sales as Ad Revenues Struggle

VideoWeek

The agreement will see Sincera tools integrated into The Trade Desks demand-side platform (DSP), according to the companies, giving advertisers insights into the inventory they buy. percent year-on-year in Q3, while display ad revenues were down by 11.4 Online video revenues across the publishers surveyed were down by 7.4