The Ad Tech Blog

JUNE 25, 2024

This event could be an email, text message, app notification, or media ad. Benefits of Geofencing Mobile Ads Geofencing offers several benefits for mobile advertising. Mobile Display Advertising Using Geo-targeting & Geofencing | Thumbvista – An article discussing the use of geofencing in mobile display advertising.

Mobile Ads 130

Mobile Ads Conversion Rate Machine Learning Geo targeting 130

Martech Series

JULY 11, 2022

LloydsPharmacy is a leading community pharmacy and healthcare provider with over 1,400 pharmacies across the UK, mainly in community and health centre locations. LloydsPharmacy strives to provide customers with exceptional service and healthcare. Now with ramped up online demand, the company wanted to reflect this across all channels.

Healthcare 77

Healthcare Display Advertising MarTech Media 77

Brid.tv

APRIL 11, 2024

For decades, traditional media ruled the advertising world without competition, but now with multiple options on the table, online media vs. traditional media seems to have a new forerunner. Table of Contents [ hide ] What Is Traditional Media? The Decline of Traditional Media What Is Digital Media?

Media 52

Media Healthcare Audience CPM 52

Digiday

JANUARY 26, 2023

Digital media exec “We’re coming off a Q4 [2022] that was up 30% to 31% in direct [advertising revenue], which was epic. We’re down right now as much as 20% to 25% in our forecast for Q1,” said an executive from a digital media company who was permitted anonymity in exchange for candor.

Healthcare 84

Healthcare Finance Conversion Media 84

Single Grain

AUGUST 8, 2023

Google uses programmatic advertising to sell ad space on its search engine results pages (SERPs) and other websites. Facebook uses programmatic advertising to sell ad space on its social media platform. The exceptional growth did sustain for over 45 days since the launch of the programmatic advertising campaign.

Advertising 52

Advertising Ad Space Impressions Healthcare 52

Single Grain

JUNE 5, 2023

While you should be tracking and analyzing your data based on previous campaigns, relevant advertising stats can offer valuable insights about your target audience’s behavior, help identify trends, interpret algorithms, and make data-driven decisions to optimize your campaigns. Work With Us General Online Advertising Statistics There are 4.95

Advertising 52

Advertising Finance CPC Brand Awareness 52

Single Grain

FEBRUARY 24, 2023

They leverage paid search marketing, e-commerce management, Google Ads audit, display advertising, and LinkedIn Advertising to promote your business. Disruptive Advertising creates transparency by providing timely audit reports to minimize ad spending wastage. Why Choose Sculpt?

Agency 59

Agency Marketing SEO Conversion Rate 59