Single Grain

AUGUST 10, 2023

If advertisers have limited time or resources to actively manage and adjust bids manually, Maximize Conversions can be an efficient choice. Maximize Conversion Value Suppose an online retailer assigns different values to various products based on profitability. This strategy can lead to improved campaign performance and ROI.

CPC 52

CPC CPM Viewability Impressions 52

InMobi

JULY 15, 2016

Similarly, tourism bodies can advertise targeted places of interest close to the tourist’s current location. Rich media ads allow brand advertisers to break through the clutter and engage the user with interactive creatives. Rich media ads are heavily dependent on the publisher’s capability to render the elements.

Rich Media 52

Rich Media Impressions Video Ads Ad Inventory 52

Monetize More

OCTOBER 4, 2022

In fact, outstream video creatives have some of the highest reported CTRs among all forms of display advertising: the average CTR for outstream video ads is 2.3 percent, which is almost two times higher than the average CTR for traditional display. Make the most of Q4 Spend. Direct Deals.

Header Bidding 52

Header Bidding Native Advertising Banner Video Ads 52

VideoWeek

JUNE 17, 2022

Azerion has added Oracle Advertising Bot Filtration to its offering, helping marketers to stop losing impressions to invalid traffic by supplying the most up-to-date bot-related data. GroupM’s forecast, unveiled in this week’s ‘This Year Next Year’ forecast, projects that the advertising industry as a whole will grow by 8.4

Ad Tech 59

Ad Tech Impressions Media Agency 59

VideoWeek

JANUARY 17, 2025

The Trade Desk added that the integration will help publishers provide data signals to maximise demand and fill rates, using its platform to show publishers which data signals are most highly valued by advertisers. percent year-on-year in Q3, while display ad revenues were down by 11.4 percent this year, following 18.4 percent in 2024.

Demand Side Platform 52

Demand Side Platform Agency Media Retail 52