Seth Godin

JULY 20, 2024

Cable TV was a perfect storm. The number of channels that needed old movies and TV series to fill airtime almost exactly matched the number of worthwhile shows that were available. Which meant that A Wonderful Life, The Wizard of Oz, Seinfeld and MASH could be cornerstones of the culture for decades, not simply a few weeks or months. A fan could reasonably expect to see them all.

Media 87

Media 87

Playwire

JULY 20, 2024

Key Points Schema Markup is Essential for Review Site SEO : Schema markup is not just a nice-to-have, but a critical tool for review websites to stand out in search results and attract more clicks. Rich Snippets Boost Visibility and Engagement : By correctly implementing the right schema types, review websites can earn rich snippets (star ratings, author info, etc.) that make their listings more enticing to users.

SEO 52

SEO 52

Playwire

JULY 20, 2024

Key Points The Importance of Recipe Schema: Any solid recipe website SEO strategy will include schema markup, a technical SEO practice that allows search engines to better understand your content to improve your chances of showing up with rich results. Essential Recipe Schema Properties: Some of the most important properties to include in Recipe schema are PrepTime, CookTime, RecipeIngredient, RecipeInstructions, AggregateRating, and Review.

SEO 52

SEO 52

Playwire

JULY 20, 2024

Key Points Schema Markup is a Powerful SEO Tool : It can help search engines understand your content types better, leading to improved visibility in search results and higher click-through rates. Schema.org is the Standard : While schema.org is the go-to resource for understanding schema types and properties, there are a variety of schema tools that can help ensure your website speaks the same language as search engines.

SEO 52

SEO Click Through Rate 52

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

MarTech