Sat.Sep 14, 2024

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The hierarchy of insight

Seth Godin

It looks like this: data information knowledge understanding wisdom Which do we measure the most, spend the most obtaining and argue about most often? We might have it backwards. HT Russ Ackoff.

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Buying martech: what you love, what you hate, and who you trust (or not)

Chief Martech

If you’re reading this blog, it’s a safe bet that you’ve been involved in buying — or selling — martech software. Probably quite a bit of martech software. So I greatly appreciate that a number of you responded to my survey over LinkedIn asking what you loved and hated about that experience and which resources you found helpful and trustworthy (or not!

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