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Tired of putting energy into SEO work and not getting any results? Plenty of businesses comb through blog posts, online courses and webinars that all promise to help them improve their on-site SEO, only to find themselves reading the same basic information over and over. You already know about meta descriptions, title tags and primary keywords. You've implemented tips like removing dates from URLs and understand why you need to create great content.
The Shark Awards have announced the winner of this year’s Young Shark competition. The competition which is open to creatives under the age of 26 was won by Shauna Irani (left), a copywriter from Ogilvy India who beat off her competition with her direct mailer idea ‘The Real Test of 2020’. The brief directly addressed.
This new article by Toby Donaldson in Adpulp’s Emerging Voices series is made possible by the generous support of Looney Advertising in Montclair, NJ. Brand is coming back into vogue. Skepticism of Martech-led short-termism is reaching CMOs and CEOs, so much so that the Gartner CMO survey ranks brand strategy as the most vital marketing […].
You do not want to go quietly into that good night. Sometimes when your back aches and your eyes lose focus or the ringing in your ears become conspicuous you think you are going whether you like it or not. So you open a Monster and guzzle, the caffeine, taurine and guarana working their unsavory magic on your nervous system. You take your vitamins and supplements, including creatine and glutamine, two substances that are banned in professional sports.
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Big companies start media reviews banging on about value and effectiveness and end up trying to negotiate the most onerous terms they can – including extending payment terms to 120 days and beyond. Asking your media agency to be your bank is hardly a good way to start a relationship. Completely predictably Kraft Heinz appears.
Small business is the backbone of the economy. Small businesses are also a radiating pain point during this devastating economic downturn. According to WBUR in Boston, earlier this summer, MassINC Polling Group surveyed 1,868 small businesses (defined as having fewer than 500 employees). Their findings show that 44% of small businesses lost at least half […].
Small business is the backbone of the economy. Small businesses are also a radiating pain point during this devastating economic downturn. According to WBUR in Boston, earlier this summer, MassINC Polling Group surveyed 1,868 small businesses (defined as having fewer than 500 employees). Their findings show that 44% of small businesses lost at least half […].
Our Instagram Ad Ideas are here not only to inspire you, but they’ll blow your mind by realizing: why didn’t I create it? Since Instagram got acquired by Facebook, this social media platform practically exploded and competition got higher than ever! Instagram is generating more traffic than ever and in terms of marketing and advertising, by being linked with Facebook, it became a “must have” for every new or established brand or business.
Apple announced major IDFA-related changes from iOS 14 onwards at WWDC 2020. As a result, how advertisers and publishers use IDFA for scalable user-level ad targeting and personalization will be impacted. What App Publishers Need to Know With iOS 14, publishers and developers are required to provide a purpose string that’s displayed to users through a pop-up and explains why they would want to track a specific user.
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Our Taboola Review will not be an ordinary review! Not only you will know everything about Taboola’s outstanding advertising platform , but you will also discover its huge potential and how this will raise your traffic by acquiring more data than ever! Are you a publisher ? We’ve also got you covered with every golden tip you’ll need to know, to monetize content and acquire visibility!
What’s the most annoying ad on mainstream TV (on daytime they’re all annoying.) Kevin Bacon has been annoying us for years in his one-man quest to plug EE but this latest – from Saatchi and Saatchi presumably – takes the bacon.sorry, biscuit. Is it really credible that you’ll respond with incredulous wonder (as “Doug” does.
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It’s late. You stare at one of your many aquariums. The tank light is off but you can still see the neon tetras flitting about in the darkness. Hence the name. Oh, to be one of them. Cared for. No predators. Mating with impunity. Once, when you were a boy, your brother had become terribly mad at you. You don’t remember why. He’d taken it out on your butterfly collection, breaking the mounts with a baseball bat.
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Independent London agency St Luke’s is on a roll – it won the Daily Mail account a couple of weeks ago – and now it’s won Ocado, the UK’s biggest independent online grocer. Ocado starts a new partnership with Marks & Spencer displacing original partner Waitrose in September. The account is worth around £10m. St.
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