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As the web is becoming more visual and interactive, standing out and being remembered is getting even tougher. Visual content can certainly boost engagement and brand memorability, but only if you create an effective visual marketing strategy. First and foremost, you need to start paying more attention to your article's featured image because that's what shows up in many places, strongly impacting your content visibility.
Quick. In a sentence tell me what your agency is all about. Come on, we don’t have all day. Ad People Can’t Seem To Sum Themselves Up Darren Woolley is the founder and global chief executive of TrintityP3, an independent global marketing management consulting company. Q. A what? A. He’s a consultant. Over the past […].
Here’s a Christmas number from Pepsico’s FritoLay (who came up with that name?) featuring actress Anna Kendrick cramming in all FL’s many brands to the tune of ‘My Favourite Things.’ There’s also a new one from adam&evenyc with Ryan Reynolds plugging Samsung TVs, Netflix and his own Aviator gin but we won’t bore you with.
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Another Monday in America. Another lethal discharge of weapons at a Walmart store, this time in Duncan, Oklahoma. Oklahoma, it must be noted, is an open-carry state. Oklahoma state law explicitly authorizes open carry of both loaded and unloaded shotguns, rifles, and handguns without a license. It’s Okay To Be Afraid I am wondering, are […].
I see that Jeremy Bullmore, one time chairman of JWT London, WPP’s in-house intellectual and celebrated agony uncle, is 90. Jeremy was the other side of JWT in its great days, the intellectual (the word is un-ignorable with Jeremy) aspect of what was London’s biggest agency, really a holding company in its own right with.
I see that Jeremy Bullmore, one time chairman of JWT London, WPP’s in-house intellectual and celebrated agony uncle, is 90. Jeremy was the other side of JWT in its great days, the intellectual (the word is un-ignorable with Jeremy) aspect of what was London’s biggest agency, really a holding company in its own right with.
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MullenLowe UK is the lead agency in a big win for the Interpublic-owned agency: a number of pharma giant Bayer’s so-called “power brands” including Bepanthen, Berocca, Canesten, Elevit, Iberogast, Redoxon, Rennie and Supradyn, and integrated campaigns, digital and content for Bayer’s Consumer Health products across EMEA. MullenLowe offices in Germany, Russia, Spain and Turkey will.
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Indefatigable Brit tennis player Andy Murray, on his way back from a serious hip injury, has teamed with sportswear brand Castore to launch his AMC range and Williams Murray Hamm, best known as a design agency, is in the chair. Thomas Beahon, co-founder of Castore, says: “Andy’s approach to training concentrates on improving himself and.
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Spain’s Loteria de Navidad (Christmas Lottery) is also known for its ads, recently featuring some winsome albeit effective animation. Contrapunto BBDO in Madrid is taking a different tack this year, which we might call reluctant reality. Dad feels obliged to give his lottery ticket to the new boyfriend (who’s sweetened the pill a bit some.
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