InMobi

DECEMBER 9, 2021

To expand the reach and popularize the campaign across the Archipelago, the brand delivered a thought-provoking, interactive video experience to educate Indonesians on the appropriate way to react when faced with such street harassment. million unique users educating them on the best ways to react to the situation.

Education 52

Education Rich Media Video Ads Communications 52

InMobi

MAY 4, 2020

The top 5 categories saw over 100 percent growth in ad spends. Vertical Video is the way to go for top spenders Vertical video accounts for 35% of all video ad spends while landscape video owns the lion’s share. Programmatic Video Advertising in ANZ 1.In-app

Video Ads 52

Video Ads Finance Viewability Entertainment 52

Single Grain

AUGUST 7, 2023

These advertisements can take various forms, including: Banner Ads : Displayed at the top or bottom of an app or mobile website. Interstitial Ads : Full-screen ads that appear between different pages or sections of an app or mobile website. Video Ads : Short video clips promoting a product or service.

Advertising 52

Advertising Mobile Ads Banner Video Ads 52

Basis

OCTOBER 9, 2023

They like to independently navigate their way to a purchase decision ( particularly those in B2B ) and expect brands to educate and inspire them on their journey rather than simply market their commodities and value propositions. Consumers today want trustworthiness, personalization, and more control throughout their buying journey.

Marketing 94

Marketing Rich Media Audience Education 94

Basis

JUNE 6, 2022

They like to independently navigate their way to a purchase decision ( particularly those in B2B ) and expect brands to educate and inspire them on their journey rather than simply market their commodities and value propositions. Consumers today are savvy, well-informed, and deliberate in their buying choices.

Marketing 85

Marketing Rich Media Audience Education 85

Automatad Inc.

APRIL 7, 2024

For example, check the heatmap result of a Wikipedia page where readers were more focused on finding the Baryshnikov education. Use interactive ads Improve the performance of the static banner ads by including dynamic and interactive elements. The CTR of rich media ads is higher in the range of 0.30

Banner 52

Banner Click Through Rate Rich Media Video Ads 52

InMobi

OCTOBER 15, 2019

Video is becoming more impactful and powerful with 2x greater CTRs than native ads and over 10x greater than banners on average in the U.S. It helps, of course, that the vast majority of mobile video ads are now 20 seconds or shorter in duration. I expect all this to occur in short order in Southeast Asia.

Viewability 52

Viewability Marketing Banner Education 52