Digiday
JANUARY 28, 2024
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Martech Series
JULY 6, 2022
Brand marketing continues to experience huge shifts precipitated by the drastic changes in technology and electronic communication. Suppose you are watching the Walking Dead and suddenly one of the undead from the show pops up in your living room through your phone. This can happen today. That is the direction that we’re going.
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Single Grain
NOVEMBER 10, 2020
Pop quiz: Which is more important, the in-store customer experience or your digital marketing efforts? Many businesses have adapted to increasing their digital strategy and functionality to make up for this, along with offering new features like curbside pick-up options. In other words: Online or offline?
Martech
NOVEMBER 29, 2023
A CMP offers configurable cookie banners and pop-ups that can be tailored to enhance the user experience. Common features in a CMP At the core of any CMP is the ability to effectively collect and manage consent, which includes the comprehensive management of opt-ins and cookie consents.
Single Grain
NOVEMBER 1, 2019
Adobe Sign ( formerly EchoSign ) is one of the leaders of web-based electronic signatures. By integrating it into the company’s document services, Adobe was able to solve one of the pain points of PDFs at the time — the fact that you couldn’t sign them electronically. They eat it up, and they're always sharing stuff.
Digiday
NOVEMBER 20, 2022
Borrell’s findings point to the disappearance of thousands of small businesses, and a shift in the type of small businesses that have popped up. Netflix continues to beef up its ad sales team, the latest hire being Adam Gerber who most recently was executive director of U.S. investment strategy at GroupM. Direct quote. “If
Single Grain
AUGUST 8, 2019
First, let's clear up the definition of remarketing and how it differs from/compares with retargeting. By now you’re starting to feel hungry after looking at all these signs with food, so when the next sign comes up 2 miles from the exit, you decide to get off the highway for some lunch. So where do the majority of customers come from?
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