Clearcode

APRIL 21, 2023

In this article, we look at the main ways publishers, app developers and media companies can generate revenue and how AdTech solutions like header bidding, self-serve ad platforms, customer data platforms (CDPs) and demand-path optimization can help them create new revenue streams and increase revenue.

Header Bidding 90

Header Bidding Fill rate Ad Server Audience 90

Automatad Inc.

OCTOBER 27, 2023

Lower fill rate: You will undoubtedly display video ads on the website to make money. Video ads have a lower fill rate due to the lower demand than banner and display ads. The content ranges from informational videos to entertainment videos. You can ask them to implement video header bidding for you.

Header Bidding 52

Header Bidding Video Ads Fill rate CPM 52

Monetize More

JUNE 20, 2023

They have a 100% fill rate in the UK and offer excellent CPM’s. Playwire (formerly Intergi) Playwire does not fill 100% but offers excellent video and standard-size ads with high CPMs. They advise publishers on ad placement, run their own programmatic stack, and integrate with header bidding setups.

Ad network 52

Ad network Banner Video Ads Header Bidding 52

Monetize More

SEPTEMBER 22, 2022

They have a 100% fill rate in the UK and offer excellent CPM’s. They advise publishers on ad placement, run their own programmatic stack, and integrate with header bidding setups. We can help you evaluate the best ad networks for your vertical, whether it’s gaming, entertainment, news, sports, etc.

Ad network 52

Ad network Banner Video Ads Header Bidding 52

Brid.tv

JUNE 26, 2023

Most of these platforms are tailored toward publishers and offer multiple tools to help with video performance tracking , boosting fill rates, and increasing video revenue. This video ad network also covers various services, including improved video header bidding and macros for GDPR compliance.

Ad network 40

Ad network Video Ads Header Bidding CPM 40

YieldBird

JANUARY 31, 2025

– I think the market will try to find effective ways to lower the overall take rate – more direct integrations by large advertisers through header bidding integrations. – The programmatic market for publishers has been dynamically developing thanks to: Header Bidding 2.0 Will that change in 2025?

Header Bidding 52

Header Bidding Cookies Fill rate Video Ads 52