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Second, because of high demand, pre-rolls have a higher ad fillrate. Maximize Viewability With a Floating Video Player. For example, if your content revolves around pets, your visitors will likely see ads for pet stores, pet food, and other pet-related products and services. This means two things. Start Monetizing.
Media buyers keep insisting that the role of third-party verification firms are critical when assessing everything from brand safety to viewability in the programmatic market. These issues include slowing down page and ad load times, which can impact user experience and ultimately viewability and monetization of ads. “It’s
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