Smart-Hub

NOVEMBER 6, 2023

Programmatic Advertising: Complete Comparison When it comes to Return on Investment (ROI), programmatic advertising emerges as the frontrunner, offering superior results compared to direct advertising. Explore also this comprehensive guide on mastering ad operations. Programmatic Ads vs Direct Ads: Who Is The Winner?

Advertising 64

Advertising ROI Ad Exchange Non-Profit 64

InMobi

FEBRUARY 22, 2022

Not only will retailers need to prove they can deliver a positive ROI with clear access to customer data, but they’ll need to deliver it in more innovative and engaging advertising formats to resonate with consumers. This is where video comes in.

Retail 52

Retail Media Demand Side Platform Fill rate 52

Automatad Inc.

MARCH 20, 2024

They don’t want to spend their money on unseen ads, which will not benefit them. Bidding on viewable impressions gives them meaningful views and true insight, allowing them to shape their budget and get a high ROI. Therefore, a high fill rate is ensured by ads from potential demand partners.

Viewability 52

Viewability CPM Impressions Fill rate 52

Automatad Inc.

MARCH 20, 2024

They don’t want to spend their money on unseen ads, which will not benefit them. Bidding on viewable impressions gives them meaningful views and true insight, allowing them to shape their budget and get a high ROI. Therefore, a high fill rate is ensured by ads from potential demand partners.

Viewability 52

Viewability CPM Impressions Fill rate 52

Brid.tv

FEBRUARY 29, 2024

This ensures you get the highest return from your ad inventory by constantly refining your strategy based on real-time insights. While there is no certain way to predict your exact ad yield, you can still calculate a rough estimate using your average CPM and ad fill rate. What is ad yield optimization?

Header Bidding 52

Header Bidding Viewability Ad Inventory CPM 52

Monetize More

JUNE 20, 2023

Google AdMob Google’s AdMob is one of the best mobile gaming ad networks around, due to its many customizable ad formats that feature in-game messaging, push notifications and a variety of video ads. With AdMob, your ad units get to be sold to the highest spending bidders.

Ad network 52

Ad network Banner Video Ads Header Bidding 52

Monetize More

SEPTEMBER 22, 2022

Google’s AdMob is one of the best mobile gaming ad networks around, due to its many customizable ad formats that feature in-game messaging, push notifications and a variety of video ads. With AdMob, your ad units get to be sold to the highest spending bidders. Playwire (formerly Intergi).

Ad network 52

Ad network Banner Video Ads Header Bidding 52

AdvertiseMint

NOVEMBER 7, 2023

For Publishers : Ad networks are indispensable. They help publishers monetize their content, maximizing ad revenue through access to a range of ad formats. Whether it’s display ads, video ads, or mobile ads, publishers can choose from multiple ad networks to find the right fit for their ad inventory.

Ad network 40

Ad network Pop-Up Ad Space Ad Inventory 40

Automatad Inc.

FEBRUARY 1, 2024

Above that, ad load speed is also interlocked with your ad revenue. Faster ads get more views, clicks, and conversions, leading to higher ad revenue. On the other hand, advertisers get high ROI out of their campaigns. That is why optimizing ad load speed is important.

Viewability 52

Viewability Ad Server Ad network Header Bidding 52

Smart-Hub

JANUARY 4, 2023

What is White Label ad exchange? Which SmartHub`s features and capabilities help programmatic businesses in getting great ROI and revenues? VAST is a template for displaying video ads. VAST is usually used as a tag for video ad customization and is commonly talked about in the context of video ads, too.

Banner 40

Banner Pop-Up Video Ads Ad Exchange 40

Brid.tv

AUGUST 31, 2022

And if you’re using video ads to monetize your website , this is the logical next move in expanding your business. Client-Side Ad Insertion (CSAI) Server-Side Ad Insertion (SSAI) or Ad Stitching The OTT Advertising Ecosystem Explained Why Invest in OTT Advertising as a Publisher? How OTT Advertising Works.

Advertising 52

Advertising Video Ads Ad Server Cookies 52