InMobi

MAY 4, 2020

The top 5 categories saw over 100 percent growth in ad spends. Vertical Video is the way to go for top spenders Vertical video accounts for 35% of all video ad spends while landscape video owns the lion’s share. Programmatic Video Advertising in ANZ 1.In-app

Video Ads 52

Video Ads Finance Viewability Entertainment 52

Ad Ops Hero

JANUARY 25, 2021

Digital Ad Operations (also known as ad operations, ad ops, online ad operations) denotes to the process that support the managing and delivering the advertisements through digital platforms.

Ad Ops 52

Ad Ops Ad Server Rich Media Viewability 52

Ad Beat

OCTOBER 30, 2019

Founded in 1958, Visa is an American multinational finance company that facilitates electronic funds transfers throughout the world, most commonly through Visa-branded credit cards, gift cards, and debit cards. With operations across six continents, Visa processed 100 billion transactions during 2014 with a total volume of $6.8 Publishers.

Finance 40

Finance Marketing Conversion Electronics 40

VideoWeek

JULY 18, 2022

The acquisition would provide a significant boost for DAZN, which is still rebuilding following its pandemic-led dent to its finances, which forced it to delay the global rollout of its streaming service. ” Dentsu still predicts a strong year for video – forecasting digital video ad spend growth of 23.4

Media 52

Media Ad Tech Agency Demand Side Platform 52

VideoWeek

AUGUST 12, 2022

Mobile ad exchange Kargo has announced the acquisition of video player Ziggeo, building up the online video portion of its omni-channel platform. CEO Joe Root said in a blog post that access to venture capital has contracted, and ad revenues have become harder to forecast, leading to the decision.

Advertising 98

Advertising GDPR Banner Healthcare 98