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AI-powered martech news and releases: December 5

Martech

Here are the latest AI-powered martech news and releases: Shameless plug for this holiday-themed reason to play with AI that helps charity : The Food Group, a food and beverage marketing firm, launched the Holiday GiftWraptor , a tool that wraps anything you can think of in customized food and beverage wrapping paper. (

MarTech 113
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Measuring customer acquisition cost: Best of the MarTechBot

Martech

This typically includes: Marketing expenses: Costs associated with advertising, promotions, content creation, social media , SEO, and any other marketing initiatives. Context) In addition to your other context, you are a business analyst for a consumer pet food brand that sells directly and also through national retail chains.

Food 107
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8 Tactics for an Effective YouTube Social Media Strategy

Ad Rants

YouTube SEO is a search engine that allows users to search by keywords. For example, if your fast food business is catering to young adults, posting videos about how to make a salad won't get you subscribers and engagement. Optimize your video titles and descriptions. Identify your target audience. Wrapping Up.

Media 253
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SEO Strategies Based on Your Business’ Unique Competitive Advantages

Single Grain

With such a large influx of information on the web, the number of SEO agencies and consultants all around the globe has increased significantly, and so has the general savviness of the average business and their marketing departments. The 3 Pillars of SEO. Align Your SEO Strategy with What You Already Know.

SEO 98
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Where Does PR Fit Into Your Marketing Strategy?

Ad Rants

The rise of digital media, however, has led to blending between the two practices. The lines of distinction have crossed partially due to digital marketing, social media, and influencer marketing. This practice focuses on using online media to amplify a brand in the market. They ensure a brand's authority comes through online.

Marketing 201
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The Barkley Agency Finds A Niche in Marketing to Millennials

Fuel Lines

By marketing himself a Millennial marketing guru via primary research, conducting conferences and workshops, authoring a book, speaking, blogging and networking through social media, he has promoted Barkley as an industry leader. It serves as his central social media platform. See Jeff’s full bio.

Agency 279
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Content Creation for Programmatic SEO Pages

Single Grain

Programmatic SEO pages have become as a game-changer, revolutionizing how businesses approach search engine optimization. For a full explanation of what pSEO is (or if you just need a refresher), read our article: What Is Programmatic SEO?

SEO 52