4 Ways We’re Preparing for Changes in Data Privacy (& You Can Too)
PrograMetrix
APRIL 14, 2021
Between GDPR and CCPA, iOS14, and the phaseout of third-party cookies across all major browsers by 2022, a lot has already begun to evolve in the digital ad ecosystem, with plenty more coming soon. GDPR requires websites who process personal data on EU citizens to first obtain their consent (“lawful basis”) in order to do so.
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