The Ad Tech Blog

MARCH 19, 2024

The common GDPR compliance challenges for tech startups revolve around the complexity of requirements, data management, and ensuring privacy by design. How can startups interpret GDPR requirements accurately? What strategies can startups use to implement GDPR-compliant data practices?

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The Ad Tech Blog

MARCH 18, 2024

IT managers can implement AI-driven security systems to ensure data protection and meet GDPR obligations. By analyzing data patterns, AI can also predict and prevent potential breaches, ensuring compliance with GDPR data protection requirements. What specific AI tools can startups implement for GDPR compliance?

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AdExchanger

JUNE 1, 2023

Happy birthday, GDPR! On this week’s episode, we dissect how GDPR, now five years old – and a few billion dollars accumulated in fines – has affected the online economy. The post The Big Story: GDPR Turns Five appeared first on AdExchanger.

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VideoWeek

OCTOBER 8, 2024

The CPCA says this new certification, which it describes as a world-first, will give ad tech businesses much-needed clarity around whether their business practices are compliant with the UK’s General Data Protection Regulation (GDPR) rules, while also giving publishers and advertisers confidence in their ad tech partners.

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Adweek

JUNE 22, 2023

Advertising powerhouse Criteo has found itself in GDPR hot waters with a massive fine of $44 million for breaching GDPR rules. The French privacy watchdog, Commission nationale de l'informatique et des libert?s

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Martech Series

MARCH 6, 2023

AI-integrated marketing platform recognized for maintaining the highest standards of data privacy MediaGo, a leading global AI-integrated marketing platform from Baidu’s Global Business Unit, announced it has received the General Data Protection Regulation (GDPR) validation from TrustArc Inc.

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AdExchanger

AUGUST 5, 2022

The CNIL is planning to recommend a fine of $65 million against Criteo for alleged GDPR violations, the company announced in an SEC filing on Friday. Continue reading » The post Criteo Expects Sanction For Undisclosed GDPR Violation appeared first on AdExchanger. The filing is very thin on detail.

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Martech

MAY 11, 2023

GDPR would eliminate the need for individual countries to write their own regulations — as well as requiring any company, regardless of location, that markets goods or services to EU residents to comply with the law. This will support a smooth functioning of the GDPR cooperation and dispute resolution mechanisms,” the Commission noted.

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Exchange Wire

JULY 12, 2024

This week on The Stack: New Paramount Created; Xandr Accused of Breaching GDPR; Streaming Giants Challenge New Canadian Legislation; Spotify Introduces Comments; Today's MadTech Daily Podcast This week, Skydance Media and Paramount Global finally reached a definitive agreement which [.]

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AdExchanger

SEPTEMBER 6, 2022

When the General Data Protection Regulation (GDPR) was passed in 2016, it was a wake-up call for anyone that handled consumer data. Continue reading » The post GDPR Is An Enforcement Nightmare, But Its Impact Is Massive appeared first on AdExchanger. When the law went into.

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AdExchanger

JANUARY 17, 2023

The post Apple Versus GDPR; Netflix Bulls Versus Netflix Bears appeared first on AdExchanger. Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. What Sorcery Is This The CNIL, France’s data protection authority, has been busy lately. The agency fined TikTok.

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VideoWeek

AUGUST 10, 2022

Online privacy activist group noyb (none of your business), founded by well known campaigner Max Schrems, has filed 226 fresh complaints against websites which it claims are using “deceptive cookie banners”, and not complying with requirements outlined in the EU’s General Data Protection Regulation (GDPR).

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TechCrunch Ads

JUNE 29, 2022

But the EU’s flagship data protection law, the General Data Protection Regulation (GDPR), bakes in a requirement for privacy by design and default, as well as setting clear conditions around how consent must be gathered for it to be lawful. But Ireland has yet to issue a single GDPR decision against Google.

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AdExchanger

JULY 5, 2023

But there is another motivating The post GDPR And CJEU Are Ad Tech’s Four-Letter Words; Netflix Ups The Ad Ante appeared first on AdExchanger. Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. More Like ‘You’re Out’ European data privacy laws mainly deal with privacy.

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Exchange Wire

FEBRUARY 3, 2023

This week: the European Commission commits to stricter GDPR monitoring, Meta sees shares rise after posting a positive outlook for 2023. Legal proceedings dominated ad tech this week, with the EU Commission announcing it will overhaul how it monitors GDPR enforcement [.]

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Martech Series

JULY 5, 2022

Spektra Systems announces its full compliance with SOC 2 Type II and GDPR, ensuring a sense of comforting security amongst employees, clients, and partners. The General Data Protection Regulation (GDPR) is a legal framework that sets guidelines for the collection and processing of personal information of clients, its users and employees.

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Monetize More

JANUARY 22, 2023

In this article, we will cover how easy it is to create a GDPR-compliant message for your website right within Google Ad Manager. In this article, we will cover how easy it is to create a GDPR-compliant message for your website right within Google Ad Manager. This is now all done in the Privacy & messaging section in Ad Manager.

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AdPushup

FEBRUARY 26, 2023

CCPA and GDPR are the common terms that emerged to give publishers greater power over their personal information. Here’s what you need to about the two regulations – CCPA vs GDPR.

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VideoWeek

OCTOBER 4, 2022

The UK Government plans to replace GDPR with its own data protection system, culture secretary Michele Donelan told the Conservative Party Conference on Monday. “We will be replacing GDPR with our own business- and consumer-friendly British data protection system,” Donelan announced. ” Unread tape.

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Martech Series

NOVEMBER 15, 2022

Nine out of ten apps collect personal data from users without their consent, a clear violation of the European Union’s General Data Protection Regulation (GDPR) and the ePrivacy Directive. 100% of the apps analyzed in this category do not comply with GDPR requirements. Bringing up the rear: gambling apps.

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Exchange Wire

JUNE 26, 2023

In today's ExchangeWire news digest: Criteo is issued a revised fine in France for GDPR violations; YouTube internally tests a new gaming feature; and Amazon ups its investment in India to USD$26bn (~£20bn). The post Criteo Fined €40m for GDPR Violations; YouTube Ventures into Online Games appeared first on ExchangeWire.com.

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Digiday

MAY 25, 2023

Facebook owner Meta was fined earlier this week for yet another privacy infraction in Europe, just days ahead of GDPR entering its fifth year of enforcement. Such a high-profile player in the sector being hit with a €1.2 billion ($1.3 underlines the fact that every ad tech operator must make compliance with such laws their top priority.

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TechCrunch Ads

AUGUST 8, 2022

noyb’s approach of filing large batches of thematic GDPR complaints is another strategy to push back against enforcement delays by simultaneously looping in DPAs across the bloc to tackle an issue, encouraging coordination, joint working and (it hopes) a pipeline of decisions that defend European citizens’ rights.

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Exchange Wire

APRIL 27, 2023

The post Data Act vs GDPR: Industry Representatives Warn of Conflicts & Call for a Level Playing Field appeared first on ExchangeWire.com.

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Exchange Wire

FEBRUARY 1, 2023

In today's ExchangeWire news digest: the EU Commission announces it will tighten its monitoring of GDPR cases; Snap warns of a potential drop in sales after revenue growth stalled; and Tech Nation announces its closure after failing to secure government [.]

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VideoWeek

OCTOBER 10, 2023

Perhaps even more vitally, many aren’t sending properly through GDPR consent signals. For example there’s still work to be done on capturing user and device IDs says Pia Sturm, group head of programmatic at GroupM.

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Smarty Ads

JULY 30, 2021

Since General Data Protection Regulations (GDPR) has come to enforcement in May 2018, many ad tech companies have embraced new data standardization practices and in-app GDPR compliant SDKs. As you might recall, GDPR. SmartyAds has been the one among pioneers who adapted their Privacy Policies and SDK at once.

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Martech Series

FEBRUARY 19, 2023

Marketing Technology News: MarTech Interview with Sterling Jackson, Head of Marketing at Aspire The post Barsatie Enterprise Reveals Two New Best In-Class, GDPR-Compliant Cloud Solutions For International Business appeared first on MarTech Series.

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Digiday

JANUARY 5, 2023

“The DPC considered that a lack of transparency on such fundamental matters contravened Articles 12 and 13(1)(c) of the GDPR,” stated the regulator. The DPC stated Meta Ireland has three months to sort out its data operations so they comply with the GDPR going forward. This didn’t sit well with the DPC.

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Automatad Inc.

MARCH 23, 2022

Vox EU examines how GDPR has affected global businesses. A recently released report by Vox EU, CEPR (Centre for Economic Policy Research) Policy Portal, has revealed the impacts of the General Data Protection Regulation (GDPR) on business performance globally. Related Read: Checklist for GDPR Compliance for Publishers.

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Automatad Inc.

JANUARY 17, 2022

Google Analytics might be violating the GDPR according to the Austrian DSB. Does Google Analytics Violate GDPR? The current decision sees the Austrian DSB stating that the continuous usage of Google Analytics is in violation of the GDPR. violate the GDPR. AdTech and Consumer Trends. Ad-supported Media Share in 2022.

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Digiday

JUNE 22, 2023

On Thursday, the National Commission on Informatics and Liberty (CNIL) said it’s issued a €40 million fine against Paris-based ad tech giant Criteo, citing GDPR violations related to how the company processes personal data for targeted advertising.

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Exchange Wire

JUNE 30, 2023

The post The Stack: AI Firms Risk Falling Foul of Regulators; Criteo Fined €40m for GDPR Violations appeared first on ExchangeWire.com. Another tumultuous week for tech giants began with a report that firms developing AI could clash with regulators trying to control the nascent [.]

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Smarty Ads

JUNE 10, 2020

GDPR and Targeted Ads in Programmatic: Are They Still Relevant? The ad tech community predicted tough times for programmatic advertising after the General Data Protection Regulation (GDPR) kicked in on May 25th, 2018. Most programmatic platforms require first- and third-party personal data for precise targeting.

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More About Advertising

FEBRUARY 19, 2018

It goes by the name of GDPR or the General Data Protection Regulation, and it applies EU wide including the UK. On May 26 this year a major cat will be released amongst the feeding pigeons. In a nutshell it introduces protocols for privacy of personal data on a massive scale. Failure to adhere to.

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Digiday

AUGUST 8, 2022

The post Criteo is on the hunt for its first EMEA CEO as a potential $65 million GDPR fine hangs over its head appeared first on Digiday. Global chief Megan Clarken explains how IPONWEB will advance Criteo's retail media play as third-party cookies continue the long march towards deprecation.

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Nick Burcher

DECEMBER 14, 2017

In 2018 the General Data Protection Regulation (GDPR) comes into effect in the European Union with the intention of seeking to strengthen data protection for individuals in the EU. There are a whole range of processes that need to be followed in order to be compliant, including the need for Data Controllers to "prove" that consent was given.

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