Automatad Inc.

JANUARY 17, 2022

An unsealed lawsuit against Google reveals how it manipulated ad auction prices through its Global Bernanke program and its collusion with Facebook to hurt header bidding. Google Analytics might be violating the GDPR according to the Austrian DSB. Salesforce and Adobe released a report stating U.S. AdTech and Consumer Trends.

GDPR 52

GDPR Header Bidding Non-Profit Media 52

Brid.tv

APRIL 19, 2024

This includes revenue by advertiser, campaign, ad format, and placement, allowing publishers to understand which inventory is most profitable. Compliance and Privacy – Ad analytics should comply with privacy regulations like GDPR and CCPA , ensuring data is handled responsibly and ethically.

Header Bidding 75

Header Bidding Click Through Rate Fill rate Viewability 75

Brid.tv

DECEMBER 21, 2022

What to Consider When Choosing a Mobile Ad Network Mobile Ad Formats Header Bidding Support Ad Targeting Options In-House Ad Analytics Top 20 Mobile Ad Networks for Publishers and App Developers 1. Lastly, banner ads are versatile and non-intrusive, but they need excellent visuals to avoid banner blindness. Google AdMob 2.

Mobile Ads 75

Mobile Ads Ad network Header Bidding CPM 75

YieldBird

FEBRUARY 27, 2024

In the dynamic programmatic advertising environment, publishers are struggling with the challenge of maximizing ad revenue while complying with privacy regulations like GDPR and CCPA. How does the non-consent traffic monetization feature work? Despite this, the situation is not entirely bleak.

Header Bidding 52

Header Bidding Non-Profit GDPR Communications 52

Brid.tv

NOVEMBER 22, 2022

What to Look for in an App Monetization Platform Variety of Ad Formats Header Bidding Support Real-Time Ad Analytics Top 12 Mobile App Monetization Platforms for Publishers 1. Header Bidding Support. That is particularly true for video header bidding since publishers can use it to achieve CPMs in the dozens.

Header Bidding 52

Header Bidding Banner A/B Testing Video Ads 52

Clearcode

APRIL 26, 2022

The goal of the GDPR is to give EU citizens and residences more control over their personal data and to strengthen user privacy. The EU’s GDPR is often seen as the catalyst for the introduction of other. Advertisers participating in PMP deals can bid on the available inventory before the publisher offers it in an open RTB auction.

Advertising 40

Advertising Header Bidding Ad Server Ad Exchange 40