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9 Google Ads Trends You Can’t Ignore in 2021

Single Grain

All SEO practitioners tremble every time Google modifies its ranking algorithm. Even a small change can end up causing massive cuts in their traffic volumes, and all within a few hours. Related Content: * The Complete Guide to Google My Business. * 9 Factors that Can Immensely Boost Your Local SEO.

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How to Create a High-Performance Content Marketing Strategy in 2020

Single Grain

And since about 26% of people now use ad blockers and GDPR restrictions have tightened the hatches on outbound marketing, content marketers have an incredible advantage. 70% of survey respondents said that SEO is better than PPC for generating sales. Getting more traffic to your site through social shares or SEO.

SEO 105
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The AI Takeover: AdMonsters 2024 Generative AI Predictions

Ad Monsters

There were ups and downs with experimentation, regulation, and practical use, but industry experts predict that digital media can use AI to its full potential if we learn to use it responsibly. As more brands stand up and scale up marketing AI programs, ad hoc experimentation will give way to objective-driven, strategic implementations.

Pop-Up 116
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4 Ways to Ensure That Your Website Meets Accessibility Standards (& You Avoid Penalties!)

Single Grain

eHarmony violated state and federal law by failing to build a website that is compatible with accessibility technology: the site used pop-up forms and images without alternative text. Related Compliance Content: * Everything You Need to Know about Marketing Compliance for 2021 * The Email Marketer’s 4-Step Guide to GDPR Compliance.

SEO 119
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22 Digital Marketing Trends You Can No Longer Ignore in 2019 & Beyond

Single Grain

As summer 2019 approaches, the digital marketing landscape that encompasses SEO, social media, PPC, content marketing and more is witnessing a dramatic shift. 1) SEO A/B Split Testing. Marketing is all about testing, which is why SEO A/B split testing tops our list for 2019. . Get A Free Consultation. 2) Artificial Intelligence.

Marketing 111
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22 Digital Marketing Trends You Can No Longer Ignore in 2019 & Beyond

Single Grain

As summer 2019 approaches, the digital marketing landscape that encompasses SEO, social media, PPC, content marketing and more is witnessing a dramatic shift. When someone hovers their cursor over the image, a “shop now” button pops up and takes you to the product page: Video SEO. The Complete Guide to YouTube SEO.

Marketing 108
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Marketing agency software – Best tools to manage and grow your business

NewProgrammatic

Marketing agencies can be made up of few universally skilled professionals, but they can also extend over multiple teams with narrow specializations. Marketing agencies who have a lot of aces up their sleeve are more likely to surprise clients with creative ways of finding new audiences and converting them into paying customers.

Agency 52