InMobi

SEPTEMBER 2, 2014

Brands are looking for the best ways to include mobile in their media mix this holiday season, but smart marketers know that simply repurposing existing desktop banners will not tap into the true power of mobile to drive holiday sales. Users can click through to a mobile site or app to buy on-the-spot thereby driving immediate sales.

Rich Media 52

Rich Media Geo targeting Mobile Ads Retail 52

Martech

MAY 13, 2022

By posting content to social media platforms, optimising your website for Google, paying for digital ads, and using a mobile-friendly platform to build and manage your website, you’re participating in the mobile zeitgeist. Go local with geo-targeting. Mobile access to the web is ubiquitous. Think outside the banner.

Marketing 122

Marketing Banner Retail Geo targeting 122

Single Grain

JUNE 30, 2022

Programmatic ads are one of the most efficient, cost-effective, customizable, and data-driven methods of buying paid media. These agencies help you effectively purchase digital media through display advertising and real-time bidding. Advanced campaign consultation, including geo-targeting and day-parting. BPI Sports.

Agency 52

Agency Advertising Retargeting Conversion 52

Single Grain

JULY 31, 2023

The benefits are numerous, from enhanced brand awareness and the ability to outrank the competition to easy retargeting capabilities and faster results than organic SEO. Geo-targeting techniques can help businesses enhance their local reach and improve the effectiveness of their local PPC campaigns.

Conversion 52

Conversion Geo targeting Click Through Rate A/B Testing 52

Single Grain

JANUARY 3, 2024

Ads and landing pages are highly targeted with strong CTAs, special offers, or limited-time promotions to encourage immediate action. Strategies here include retargeting ads, loyalty programs, and encouraging social shares or reviews. Example: GreenStride targets environmentally conscious fitness enthusiasts.

Retargeting 52

Retargeting Click Through Rate Video Ads Impressions 52

PrograMetrix

JULY 7, 2021

Brands can then extend the reach of mobile geofencing campaigns by leveraging cross-device targeting technology to advertise across other connected devices (i.e., Location Retargeting. A less know but equally effective marketing strategy is location retargeting. Many cannabis dispensaries deploy SMS marketing campaigns.

Advertising 52

Advertising Retargeting Geo targeting Retail 52

Single Grain

AUGUST 24, 2023

With a plethora of online marketing strategies like social media, PPC, email, content and SEO, it’s easy to get overwhelmed as to which to focus on. A classic example is when you view a product on an e-commerce site and then see ads for that same product on different websites or social media platforms you visit.

Agency 98

Agency Marketing SEO Brand Awareness 98

Kevel

APRIL 19, 2022

A traditional publisher is a company who makes their money almost entirely from ads, such as media companies, free content producers, and mobile games. A reliance on third-party cookies — Third-party cookies enable ad networks to retarget users around the web and show highly personalized ads. What is a traditional publisher?

Geo targeting 52

Geo targeting Banner Ad network Cookies 52

Single Grain

APRIL 25, 2022

PPC campaigns need constant monitoring, analysis and optimization, and paid media firms have dedicated account managers to regularly monitor the performance of your ads, determine what works and what doesn't, and optimize the ads accordingly to ensure good ROI. Advanced campaign consultation, including geo-targeting and day-parting.

Agency 52

Agency Marketing A/B Testing ROI 52

Single Grain

APRIL 4, 2022

They have an expert social media marketing team that leverages analytics to create a personalized Facebook retargeting strategy for maximum leads and conversions. The team at WebFX uses different analytics tools to craft value-driven search ads, display ads, geo-targeted ads , and remarketing campaigns. Content marketing.

Agency 52

Agency SEO Conversion Rate ROI 52

Lemonads

AUGUST 30, 2020

Let’s get a better view: As we can notice from the stats above, Taboola has better usage coverage in more website categories, especially in Arts & Entertainment, Computers Electronics & Technology, News & Media, and Games. If you follow a good strategy, your CPA will for sure be competitive with all your other paid media sources!

CPM 52

CPM CPC Native Advertising CPA 52

Adtelligent

OCTOBER 6, 2021

Great targeting capabilities. The leverage of different types of data helps SSP to create advanced targeting options. The platform can often employ remarketing, geo-targeting, data and IP address targeting, website or app targeting, and many other possibilities to enhance the accuracy and quality of shown ads.

Header Bidding 52

Header Bidding Ad Exchange Ad Inventory Demand Side Platform 52

Single Grain

JUNE 16, 2023

With the right retargeting strategy (which we will cover later), you’ll continue seeing a healthy flow of leads down the sales funnel. Local businesses can collaborate with influencers in their area to draw more geo-targeted traffic. CTR, and website visitors who see retargeting ads are 70% more likely to convert.

Brand Awareness 52

Brand Awareness Advertising Retargeting Pop-Up 52

Lemonads

SEPTEMBER 10, 2020

Founded in 2013, AdsKeeper is a fast-growing ad recommendation platform that adjusts native ads to the needs of direct advertisers, media agencies, and affiliates. Big volume, especially for a range of GEOs. Retargeting users. All RUNative innovations are designed and engineered in-house. Anti-fraud systems.

Native Advertising 52

Native Advertising Advertising CPC Banner 52