Adtelligent

JUNE 9, 2021

Header Bidding Platform increases programmatic yield. According to the data gathered by Adtelligent, Header Bidding can provide an average up to 40% revenue boost from the programmatic web monetization. StarLightMedia earns profits through advertising, and all shows are completely free and available for viewing.

Header Bidding 52

Header Bidding Demand Side Platform Impressions Video Ads 52

YieldBird

FEBRUARY 27, 2024

The Ad Blocking Phenomenon: The widespread use of ad blockers and the increasing preference for non-personalized advertising further complicate the revenue generation model for publishers. How does the non-consent traffic monetization feature work? Despite this, the situation is not entirely bleak.

Header Bidding 52

Header Bidding Non-Profit GDPR Communications 52

Automatad Inc.

OCTOBER 26, 2023

So, get ready to unlock the power of video ad monetization to captivate your audience and turn your website into a profit machine. Out-stream ads: These are placed outside of video content, providing a non-intrusive ad experience. They can be muted or unmuted, as well as skippable or non-skippable.

Video Ads 52

Video Ads Header Bidding Fill rate Click Through Rate 52

Monetize More

FEBRUARY 8, 2023

Header Bidding Solution trusted by Thousands Header Bidding , aka prebid, is the programmatic technology publishers use to get the most out of their premium inventory and ensure that the highest-paying bid is served. Pubguru Header Bidding massively increases ad demand available for the publisher’s site.

Header Bidding 52

Header Bidding Viewability Ad network CPM 52

Brid.tv

FEBRUARY 9, 2023

With such a high percentage of viewer screen time, video ad monetization has become one of the most profitable ways to generate revenue from video content. While SVOD seems more profitable, focusing only on this model limits your reach. According to statistics from 2022, an estimated 92.8% of online users watch video content weekly.

Video Ads 52

Video Ads Header Bidding Viewability Fill rate 52

Clearcode

APRIL 26, 2023

A Brief History of the Supply-Path Optimization (SPO) And Demand-Path Optimization (DPO) The introduction of header bidding technology revolutionized how publishers sell their ad inventory by allowing multiple demand-side platforms (DSPs) to bid on it via supply-side platforms (SSPs). What Is Supply-Path Optimization (SPO)?

Ad Inventory 80

Ad Inventory Demand Side Platform Non-Profit Impressions 80

Monetize More

MARCH 2, 2023

A publisher frequently needs to use an SSP (Supply Side Platform) to make use of Real Time Bidding. With RTB, inventory that was previously deemed non-monetized or not worthy can be utilized by advertisers who bid based on the audience data.

Ad network 98

Ad network Demand Side Platform Ad Inventory Ad Exchange 98

Automatad Inc.

JANUARY 17, 2022

An unsealed lawsuit against Google reveals how it manipulated ad auction prices through its Global Bernanke program and its collusion with Facebook to hurt header bidding. This dip is relatively moderate and is expected to fall through till 2025, owing to non-cyclic and secular shifts in consumer usage of media. Browser Updates.

GDPR 52

GDPR Header Bidding Non-Profit Media 52

Adtelligent

OCTOBER 18, 2021

If publishers fail to comply with newly set standards, their rankings will suffer, affecting users and profits from advertising. One of the most convenient ways to adhere to new rules for programmatic publishers is to focus more on server-to-server bidding, which can help stabilize the issues with header bidding increased load page times.

SEO 52

SEO Header Bidding Mobile Search Non-Profit 52

Paleo AdTech

MARCH 17, 2023

Ari later re-acquired part of it as a profitable side-hustle. At Google, Ari admits, he was a non-engineer in a cult of engineers. While bookmarking enjoyed a brief vogue in the ‘90s and Blink.com managed to raise at least $10 million during the dot-com days, it ultimately liquidated itself to the Vendare Group in 2002.

Non-Profit 59

Non-Profit Header Bidding Ad Tech Ad network 59

Monetize More

OCTOBER 27, 2022

HTML5 or H5 games are not only fun, but they’re also profitable. For game developers, the rising popularity of H5 games is an opportunity to grow their revenue streams and reach new audiences; for non-gaming publishers, it’s an unobtrusive and effective way to attract new readers and increase engagement with existing ones.

Non-Profit 52

Non-Profit Video Ads Header Bidding Fill rate 52

InMobi

NOVEMBER 28, 2022

Effective from January 1, 2020 January 1, 2023 Consumer Rights Right to Know Right to Delete Right to Opt-out of Sale of Personal Information Right to Opt-in (for consumers under the age of 16 if applicable) Right to non-discriminatory treatment for exercising any rights Right to initiate a private cause of action for data breaches.

Non-Profit 52

Non-Profit Header Bidding Agency Advertising 52

OpenX

AUGUST 15, 2023

As the creators and patent-holders of header bidding, OpenX has always been on the cutting edge of programmatic and a champion of transparent and mutually beneficial auction dynamics. Any OpenX buyer can opt-in to OpenX’s BIDs product to receive their log-level data and granular insights into their programmatic campaigns.

Media 52

Media Header Bidding Non-Profit Impressions 52

Brid.tv

MARCH 16, 2023

The characteristics of ads can significantly impact the profitability of a publisher’s inventory. This way, they generate more revenue as two or more separate header biddings take place on the same web page. This article will cover the basics for choosing the optimal ad formats for a website.

Video Ads 52

Video Ads Ad network Rich Media Non-Profit 52

Paleo AdTech

DECEMBER 10, 2023

Ari later re-acquired part of it as a profitable side-hustle. At Google, Ari admits, he was a non-engineer in a cult of engineers. While bookmarking enjoyed a brief vogue in the ‘90s and Blink.com managed to raise at least $10 million during the dot-com days, it ultimately liquidated itself to the Vendare Group in 2002.

Non-Profit 52

Non-Profit Header Bidding Ad Tech Ad network 52

Monetize More

AUGUST 2, 2022

This model calculates the cost or profit you’ll generate for your ad space based on the number of clicks an advertisement gets. The non-incentive model. The non-incentive model does not reward the users. It should help you widen your profitability scope with your app. Cost Per Click. Cost Per Action or Engagement.

Ad network 52

Ad network Mobile Ads Banner Non-Profit 52

Brid.tv

APRIL 4, 2024

The characteristics of ads can significantly impact the profitability of a publisher’s ad inventory. Boost ad viewability with a sticky, non-intrusive ad unit. This way, they generate more revenue as two or more separate header biddings take place on the same web page.

Video Ads 52

Video Ads Ad network Rich Media Non-Profit 52

Automatad Inc.

NOVEMBER 30, 2023

You can see profit only if you are smart. The difference is the profit you get. and you can show ads on your website using any adtech means such as ad networks, SSP, ad exchange, header bidding, and direct deals. Native ads are highly non-intrusive and are popular for matching the look and feel of the content.

CPC 52

CPC Non-Profit Native Advertising SEO 52

Smart-Hub

OCTOBER 24, 2023

By making data-driven decisions, you can fine-tune your targeting, bidding, and overall strategy, leading to enhanced monetization results. Build Your Profitable Ad Exchange Business With Us! Header Bidding Implement header bidding to increase competition among advertisers for your ad inventory.

Advertising 52

Advertising Click Through Rate A/B Testing Header Bidding 52

Brid.tv

JUNE 14, 2023

And ad networks accumulate inventory from multiple publishers and sell it for profit like a mediator. In this way, they prevent non-human traffic and ad fraud. OpenX offers header bidding capabilities, advanced targeting (including behavioral targeting ), multiple ad formats, and a wide range of advertisers.

Ad Exchange 52

Ad Exchange Ad Inventory Ad network Non-Profit 52

Brid.tv

OCTOBER 21, 2022

The average person watches almost two hours of videos a day, so it is no wonder that this industry is becoming more profitable by the day. One of the main drawbacks of JW Player is the non-transparent pricing. Player Type Pricing Premium Non-Transparent. On top of this, Kaltura’s pricing is complex and non-transparent.

Header Bidding 52

Header Bidding Non-Profit Video Ads Media 52

Brid.tv

OCTOBER 15, 2024

Instream ads are by far one of the most popular and profitable ways to monetize video content. According to IAB Tech Lab , instream ads are all ads that accompany existing non-advertising video content. Non-linear Also known as overlay ads , these ads show up within a stream without interrupting it.

Video Ads 40

Video Ads Pop-Up Non-Profit Viewability 40

Brid.tv

JUNE 14, 2023

And ad networks accumulate inventory from multiple publishers and sell it for profit like a mediator. In this way, they prevent non-human traffic and ad fraud. OpenX offers header bidding capabilities, advanced targeting (including behavioral targeting ), multiple ad formats, and a wide range of advertisers.

Ad Exchange 40

Ad Exchange Ad Inventory Ad network Non-Profit 40

Brid.tv

SEPTEMBER 5, 2022

On the other hand, free streaming providers are often notorious for bad or practically non-existent customer support. Publishers can also auction off their ad inventory through video header bidding. This way, they get to maximize their ad inventory profits. In other words, these platforms care about keeping their clients.

Audience 52

Audience Header Bidding Video Ads Pop-Up 52

Clearcode

APRIL 26, 2022

They are generally independent, external companies working for their clients, which can include businesses, international corporations, non-profit organizations, and governments. Advertisers participating in PMP deals can bid on the available inventory before the publisher offers it in an open RTB auction.

Advertising 40

Advertising Header Bidding Ad Server Ad Exchange 40

PubMatic

JUNE 20, 2023

The reason most often cited is that direct sales (non-programmatic) still represent the majority of ad revenue among this group of publishers, and it is always prioritized above programmatic demand in the ad server. If so, the outcome will be a vibrant and profitable advertising environment in one of the world’s most exciting growth regions.

CPM 57

CPM Non-Profit Ad Server Agency 57