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How to Optimize Video Header Bidding To Increase Ad Revenue?

Automatad Inc.

Share Tweet Share Header bidding (HB) has set a benchmark and become the default approach for a publisher to monetize their website. Likewise, video header bidding is a go-to solution for publishers who want to serve video ads. But do you think you can increase ROI by implementing the video header bidding as it is?

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Ad Analytics for Publishers – Actionable Data to Grow Your Business 

Brid.tv

This includes revenue by advertiser, campaign, ad format, and placement, allowing publishers to understand which inventory is most profitable. Boost ad viewability with a sticky, non-intrusive ad unit. Track ad performance, impressions, fill rates, viewability, and more across all devices from a unified analytics dashboard.

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The No-BS guide to getting the RPM results you want

Monetize More

Header Bidding Solution trusted by Thousands Header Bidding , aka prebid, is the programmatic technology publishers use to get the most out of their premium inventory and ensure that the highest-paying bid is served. Pubguru Header Bidding massively increases ad demand available for the publisher’s site.

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6 Pro Tips for Setting Up Instream Ads for Maximum Monetization

Brid.tv

Instream ads are by far one of the most popular and profitable ways to monetize video content. According to IAB Tech Lab’s Video Format Guidelines , instream video ads are video ads that accompany existing non-advertising video content. However, not setting them up properly can cost publishers valuable revenue.

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Getting Started With Video Ad Monetization — Pro Tips for Publishers

Brid.tv

With such a high percentage of viewer screen time, video ad monetization has become one of the most profitable ways to generate revenue from video content. While SVOD seems more profitable, focusing only on this model limits your reach. However, improving viewability is easier said than done. FAQ What Is Video Ad Monetization?

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A Guide on Video Ad Monetization to Increase Ad Revenue

Automatad Inc.

So, get ready to unlock the power of video ad monetization to captivate your audience and turn your website into a profit machine. Out-stream ads: These are placed outside of video content, providing a non-intrusive ad experience. They can be muted or unmuted, as well as skippable or non-skippable.

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How to Pick the Best Ad Formats for Your Website

Brid.tv

The characteristics of ads can significantly impact the profitability of a publisher’s inventory. Monetize with outstream ad units for maximum ad viewability. This way, they generate more revenue as two or more separate header biddings take place on the same web page.