Brid.tv

NOVEMBER 25, 2022

Features to Look for in an Ad Monetization Platform Variety of Ad Units Ad Demand Cross-Device Monetization In-House Ad Server Extensive Video Header Bidding Support Ad and Header Bidding Analytics Top 5 Ad Monetization Platforms for Publishers in 2023 1. Extensive Video Header Bidding Support. Google ADX.

Header Bidding 52

Header Bidding Ad Server Video Ads Ad Exchange 52

Brid.tv

SEPTEMBER 30, 2022

As the name suggests, instream ads show up within a video stream. Other types of instream ads are mid-roll ads, which show up in the middle of the stream, and post-roll ads, which play after the video. While a typical non-skippable ad is up to 20 seconds long, a bumper ad can run for a total of 6 seconds. Bumper Ads.

Video Ads 94

Video Ads Conversion Rate Fill rate Ad network 94

Adtelligent

OCTOBER 6, 2021

Simple integration of DMP with different DSPs opens up access to new sources of revenue for publishers by offering their segmented audiences intel to multiple platforms. By arranging multiple sources bidding on the same ad slot simultaneously, publishers can achieve better yields. Header Bidding Auction vs Waterfall Model.

Header Bidding 52

Header Bidding Ad Exchange Ad Inventory Demand Side Platform 52

Monetize More

JULY 14, 2022

These interstitials pop up when a user is navigating from one webpage to another. Sign up to become a MonetizeMore publisher and get started with Pubguru. This type of interstitial is highly viewable and user-friendly because it loads along with the page and can be easily skipped by users. Why use Vignette Ads?

Mobile Ads 52

Mobile Ads Header Bidding Banner Pop-Up 52

Brid.tv

OCTOBER 15, 2024

However, thats only true if theyre set up properly. Non-linear Also known as overlay ads , these ads show up within a stream without interrupting it. Instead, they pop up in the form of a banner along the bottom, top, and/or sides of the player. Among them, the instream format tends to generate the most revenue.

Video Ads 40

Video Ads Pop-Up Non-Profit Viewability 40

Smart-Hub

JANUARY 23, 2023

DV360); Hard to get good results without experience or a series of tests; You need to monitor the quality of traffic: measure viewability, fraud, and brand safety for the traffic you buy; There is not enough expertise and publicly available information on the market yet, so increasing efficiency can be difficult and time-consuming.

Advertising 40

Advertising Ad Exchange Banner Header Bidding 40

Digiday

JUNE 8, 2022

But with Google’s plans to phase third-party cookies out of Chrome in 2023, and Safari and Firefox already blocking them, up to $10 billion of US publisher revenue could be at stake. How the data stacks up. Fabrick ID is a programmatic token that is made up of a variety of publisher-provided PII and is designed as a cookie replacement.

First-Party Cookies 69

First-Party Cookies Cookies Header Bidding Ad Tech 69

Monetize More

MAY 19, 2022

What’s the 411 on viewable cost-per-thousand impressions (vCPM)? vCPM also known as viewable CPM is the abbreviation for cost per thousand viewable impressions. What counts as a Viewable Impression? Viewable CPM: why do you need to pay attention to this metric? vCPM Definition.

Viewability 52

Viewability CPM Impressions Header Bidding 52