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How brands like Panera, KFC, and Pepsi are leveraging mobile ads to attract high-quality customers (and why you should, too!).

Ad Beat

There are several ways in which you can market your business using mobile advertising. For example, if you don’t have an app, but your website is mobile-optimized, you’d be better off investing in mobile search or display advertising campaigns. Google is the main player when it comes to mobile display ads.

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11 Mobile Advertising Types to Improve Your ROAS

Single Grain

Location-based Marketing : Using GPS technology to send marketing messages to mobile users in specific locations. Mobile Search Ads : Paid ads that appear in mobile search engine results. Mobile Responsive Websites : Designing websites that are optimized for viewing on mobile devices. Google has 4.3