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Google Analytics for Content Marketing: How to Track and Improve Your ROI

Single Grain

How to Use Google Analytics to Measure Content Marketing ROI. Did you know that just 39% of marketers say they’re “somewhat successful” at tracking the ROI of their content marketing? Related Content: How to Use Big Data Analytics to Grow Your Marketing ROI. That won’t do any favors for proving content marketing ROI.).

ROI 96
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How to Analyze Your Email Campaign Performance and Optimize It

Single Grain

6) Overall ROI. Overall ROI is the total revenue generated from your email campaign divided by the total amount spent. Overall ROI = [(amount generated through sales – expenses incurred in the campaign)/expense incurred in the campaign] * 100. Dive Deeper: 15 Fast and Easy Ways to Improve Your Site’s Conversion Rate.

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100+ LinkedIn Advertising Statistics to Improve Your B2B Marketing Campaign

Single Grain

DataPortal ) Businesses with an active LinkedIn page receive 7x more impressions, 5X more page views, and 11x more clicks per follower. Influencer Marketing Hub ) Ad Costs and ROI LinkedIn Statistics 58% of marketers say LinkedIn posts and ads generate the best value in terms of ROAS. Oberlo ) Bermuda has an ad reach of 104.8%.

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17 Best Paid Media Tools for Marketers

Single Grain

As opposed to organic media , such as SEO, content marketing and social media posts (but not sponsored posts), or earned media , such as publicity, reviews and word of mouth, paid media refers to any content placed outside of your own real estate that you pay for, like PPC ads, display ads and search ads. Impression shares.

Media 127
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NFT Marketing Agencies: Best Way to Promote Your NFT Project

Single Grain

Using PR for NFT marketing yields a better ROI because with PR, you can send the right message to the right people at the right time. NFT marketplaces are specialized platforms to buy and sell digital artworks, trading cards, virtual games or real estate. Here are the top strategies to promote your NFT: PR.

Agency 113
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5 Facebook Ads Trends You Can’t Ignore in 2020

Single Grain

Consider these stats : Although the average price for an ad had a 2% decrease, ad impressions grew by 34%. Not all of the tools are there yet, but they are worth testing to see if they improve your ROI. Now Facebook is strictly pay-to-play, and advertisers need to go above and beyond boosting a post every so often.

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Ad Network vs. Ad Exchange: What Is The Difference?

Smart-Hub

This interconnected network, exemplified by industry giants such as Google DoubleClick Ad Exchange and Microsoft Advertising Exchange, seamlessly harmonizes the intricate interaction between advertisers seeking optimal exposure and publishers offering prime advertising real estate. Examples Google AdSense, Media.net, PropellerAds.