Impressions SEO Viewability 
AdvertiseMint
OCTOBER 19, 2023
One such term that often captures the attention of those in the industry is “impression.” What is the definition of an impression in the context of digital marketing? How do impressions differ from clicks? Why are impressions considered vital in marketing strategies? ” 1.
Single Grain
AUGUST 16, 2023
SaaS technical SEO is tricky because it requires optimizing different website elements accurately. In this complete guide to SaaS technical SEO, I will explain the best tactics to perform technical on-page optimization on software websites. Work With Us What Is SaaS Technical SEO? Let’s begin!
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illumin
MARCH 21, 2024
A recent GumGum study found contextual targeting was more efficient than behavioral targeting when measuring cost-per-click (CPC) and cost-per-viewable impression (vCPM) metrics. In SEO and contextual targeting, well-written content is the most important factor, which means having keywords that naturally flow into the subject matter.
InMobi
NOVEMBER 14, 2023
From a user perspective, content on MFA sites is usually overloaded with keywords to optimize for SEO and offers little value or information to the user. A study by American National Advertisers (ANA) found that MFA sites represent 21% of impressions and capture up to 15% of ad spend. But why all this noise now?
Monetize More
APRIL 12, 2023
Viewability Lazy loading can increase the overall viewability, but the equation is not very simple. As a user scrolls, hiding previously rendered slots or showing previously hidden slots isn’t the proper implementation of lazy loading and doesn’t improve viewability. As a result, you get a good conversion.
Monetize More
APRIL 27, 2023
Ad quality matters because it can significantly impact a publisher’s revenue and user engagement, as well as their website’s SEO. This can lead to users leaving the website or using ad-blockers, which reduces the number of ad impressions and revenue for the publisher. Stop worrying about ad quality!
Brid.tv
MARCH 23, 2023
With less traffic, you’ll receive fewer ad impressions. Your Ad Positioning Is Off Ad positioning can affect ad viewability and potentially lower ad impressions. Ad placements with high viewability rates, for example, ATF (above-the-fold) ads, should be the priority.
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