Information Technology and MarTech

AI-powered martech news and releases: February 20

Martech

FEBRUARY 20, 2025

To be clear, this is a poll of people at The WSJ CIO Network Summit, which attracts the countrys top information-technology leaders. Here are this week’s AI-powered martech releases and updates: Inuvo launched the IntentKey Platform, an AI agent designed for audience modeling using its proprietary IntentKey AI. Processing.

MarTech

MarTech Demand Side Platform Machine Learning Conversion Rate

Future AI Wins Startup of the Year Honors in the 2022 Information Technology World Awards

Martech Series

JUNE 3, 2022

Future AI, an artificial general intelligence (AGI) company, announced that it has received an award for Startup of the Year in the category of Artificial Intelligence (AI) in the 17th Annual 2022 Information Technology World Awards. Marketing Technology News: MarTech Interview with Chris Knowlton, Chief Evangelist at Panopto.

Information Technology

Information Technology MarTech Marketing

The formula for calculating martech ROI

Martech

JUNE 7, 2022

I run a MarTech company and everyone on our team clearly understands the importance and value of MarTech and yet, when I or someone else makes a pitch for a new addition to our stack, the first question my co-founder asks is “what’s the return on investment (ROI) if we buy that product?” A ‘Berkus Method’ for martech.

ROI

ROI MarTech Information Technology Marketing

Marketing technology optimization: The path to peak martech stack performance

Martech

MARCH 29, 2023

A “more is better” notion in marketing technology results in cluttered and inefficient stacks, overspending, underutilization and poor ROI. It’s time to prioritize a strategic and holistic view of your company’s martech stack and create a lean, efficient, results-driven marketing technology infrastructure.

MarTech

MarTech Marketing ROI Information Technology

Planting seeds and building trust in a world of overnight wins

Martech

JULY 19, 2024

Resilience and reinvention: Miguel Hill’s career transition During the pandemic, I coached Miguel Hill, an independent insurance professional with a background in information technology. The post Planting seeds and building trust in a world of overnight wins appeared first on MarTech. Processing.

Audience

Audience Information Technology Marketing MarTech

Podcasts now a top channel for B2B marketing

Martech

NOVEMBER 9, 2022

That same survey found 39% of Information Technology companies plan to leverage podcast advertising in 2022. Get MarTech! The post Podcasts now a top channel for B2B marketing appeared first on MarTech. Also, HubSpot also reported that 18% of U.S. In your inbox. Processing.

Marketing

Marketing Information Technology ROI MarTech

Agora, Inc. Announces Changes to Board of Directors

Martech Series

DECEMBER 30, 2022

Mr. Steve Zhang has over 30 years of experience in the global information technology industry and had served in senior executive roles at leading information technology firms in Asia and the United States. “On Mr. Steve Zhang has over 30 years of experience in the global information technology industry.

Information Technology

Information Technology MarTech Marketing

Ookla Commends the Communications Regulatory Authority of Qatar for Efforts to Help Improve User Experience During FIFA World Cup

Martech Series

DECEMBER 27, 2022

Ookla , an internationally recognized leader in network measurement and connectivity intelligence, commends the Communications Regulatory Authority (CRA) for the State of Qatar and the Ministry of Communications and Information Technology (MCIT) for their important roles in driving network performance gains in the country.

Communications

Communications Information Technology MarTech Marketing

Parablu Achieves SOC 2 Type 2 Compliance Certification

Martech Series

JUNE 24, 2022

. “This certification demonstrates our commitment to protecting both internal and external information while building trust through rigorous control processes and proactive risk management.”. Marketing Technology News: MarTech Interview With Jenn Chen, President and Chief Revenue Officer at Connatix.

Information Technology

Information Technology MarTech Marketing

OneSpan Continues to Build Momentum With Key Appointment of Michael Lillie as Chief Information Officer

Martech Series

JULY 5, 2022

Seasoned CIO brings extensive information technology, information security, and business strategy experience. the digital agreements security company, announced today that Michael Lillie has joined the company as Chief Information Officer (CIO), reporting to Matthew Moynahan, President and Chief Executive Officer.

Information Technology

Information Technology MarTech Impressions Communications

LibKey Now Integrated with Litmaps

Martech Series

JUNE 29, 2022

Third Iron, LLC, a leading information technology company developing innovative services for libraries, publishers, and their users, announced an integration of their LibKey service with Litmaps, a browser-based platform that enables researchers to visualize, expand, and communicate their research.

Affiliates

Affiliates Information Technology Communications MarTech

Splashtop Named 2022 Best Software List Award Winner from TrustRadius

Martech Series

NOVEMBER 3, 2022

” Marketing Technology News: MarTech Interview with Lindsay (Boyajian) Hagan, VP – Marketing at Conductor. Administrator in Information Technology (Banking Company, 51-200 employees). “A Technology Consultant, ATC Tech Inc. Information Technology & Services, 1-10 employees).

Entertainment

Entertainment Information Technology MarTech Education

Babel Street Appoints New Executive Vice President of Sales and Senior Vice President of Marketing

Martech Series

JUNE 30, 2022

The Navy Seal veteran has extensive experience facilitating the sales of data management technology, information technology services, and business development strategies within the Defense and Intelligence communities. Marketing Technology News: MarTech Interview with Anatoly Sharifulin, CEO at AppFollow.

Marketing

Marketing Information Technology MarTech Conversion

Owl.co Announces Greg Poulakos and Stacy Varney as Strategic Advisors and Welcomes Don Russell to Leadership Team

Martech Series

JULY 22, 2022

Most recently he served as president of Anthem’s Financial Protection business where he led a successful expansion of its Disability, Life, and Supplemental Health segments with a strong focus on information technology advancement. Marketing Technology News: MarTech Interview with Douglas Thede, CEO at Lytho.

Information Technology

Information Technology MarTech Marketing

ZW Data Action Technologies Inc. Partners With Forbes Global Alliance to Jointly Launch NFT Products

Martech Series

JULY 26, 2022

Marketing Technology News: MarTech Interview With Vibhor Kapoor, Chief Marketing Officer at AdRoll, a division of NextRoll. Marketing Technology News: A Marketer’s Guide To Developing Social Media Mitigation Strategies. The post ZW Data Action Technologies Inc.

Information Technology

Information Technology MarTech Media Marketing

Stater Bros. Connects to the NCR Commerce Platform to Strengthen Consumer Relationships

Martech Series

JULY 25, 2022

Marketing Technology News: MarTech Interview with James Kung, Senior Director of Product Management at Foursquare. “To Marketing Technology News: Sabbaticals In The Workplace: Tips For Rolling Out This Progressive Employee Perk. The post Stater Bros.

Retail

Retail Information Technology MarTech Marketing

Jitterbit Expands Low-Code Development Capabilities with Acquisition of Zudy

Martech Series

MARCH 6, 2023

The worldwide market for low-code development technologies is expected to reach $26.9 Marketing Technology News: MarTech Interview with Leslie Marshall, Chief Marketing Officer at Mesmerise The post Jitterbit Expands Low-Code Development Capabilities with Acquisition of Zudy appeared first on MarTech Series.

Information Technology

Information Technology MarTech Retail Marketing

With ChatGPT in Global Focus, User Survey Reveals Early Stage Adoption, but an Exciting Future

Martech Series

FEBRUARY 27, 2023

The survey was shared with 33 experts drawn from various fields such as finance, big tech, information technology, customer service, law, insurance, medicine, etc. The Tesseract Academy wanted to understand the attitudes and perceptions that ChatGPT has generated, and how it is impacting the workplace.

Machine Learning

Machine Learning Information Technology Finance MarTech

Egnyte Announces Document Certification Service Using Blockchain Technology

Martech Series

JULY 19, 2022

Marketing Technology News: MarTech Interview With Mark McKenna, Chief Executive Officer at Postclick. For more information or if you are a current Egnyte customer looking to join the program, please visit egnyte.com to get in touch with the Egnyte team. Marketing Technology News: Where is Digital Marketing Headed?

Electronics

Electronics Information Technology MarTech Marketing

Illumio Joins AWS ISV Accelerate Program to Advance Zero Trust Segmentation Adoption

Martech Series

OCTOBER 4, 2022

Illumio allows organizations to see their risk and protect hybrid information technology (IT) with ZTS to reduce their risk and build resilience to today’s threats. Marketing Technology News: MarTech Interview With Varun Sharma, Vice President, APAC & Japan at Emplifi.

Information Technology

Information Technology MarTech Marketing

Siemens and NVIDIA to Enable Industrial Metaverse

Martech Series

JUNE 30, 2022

Marketing Technology News: MarTech Interview With Jenn Chen, President and Chief Revenue Officer at Connatix. This partnership brings together complementary technologies and ecosystems to realize the industrial metaverse. The post Siemens and NVIDIA to Enable Industrial Metaverse appeared first on MarTech Series.

Manufacturing

Manufacturing Information Technology MarTech Marketing

Censys Launches Inaugural State of the Internet Report

Martech Series

SEPTEMBER 12, 2022

When analyzing organizations by industry, the Computer and Information Technology industry had the widest spread of different risks, while Freight Shipment and Postal Services had the second widest. Marketing Technology News: MarTech Interview With Sharat Potharaju, CEO and Co-founder at Beaconstac.

MarTech

MarTech Information Technology Marketing

Perception Point Announces Advanced Threat Protection for CRM Platforms on Salesforce AppExchange

Martech Series

JUNE 2, 2022

Marketing Technology News: MarTech Interview with Chris Knowlton, Chief Evangelist at Panopto. The post Perception Point Announces Advanced Threat Protection for CRM Platforms on Salesforce AppExchange appeared first on MarTech Series.

Information Technology

Information Technology MarTech Marketing

TX-RAMP Authorizes the Lookout Security Platform for Level 2 Certification

Martech Series

JULY 12, 2022

With its TX-RAMP authorization, Lookout can now offer accessible Zero Trust tools to Texas state agencies, institutions of higher education and local government entities to help protect and modernize their information technology environments. Marketing Technology News: MarTech Interview with Alex Dean, Co-founder and CEO at Snowplow.

Agency

Agency Information Technology MarTech Education

Voicebot 3000 Automates Repetitive Verbal Conversational Tasks

Martech Series

JANUARY 9, 2023

There are compelling business use cases in such diverse areas as customer service, sales, finance, operations, administration, law, information technology, and human resources. Marketing Technology News: MarTech Interview with Liz Carter, CMO at Reputation. It can be used effectively across all industries.

Conversion

Conversion Finance Information Technology MarTech

EnsembleIQ Strengthens Content Team, Promotes Jamie Goodman to Editor-in-Chief, RIS News, Lisa Johnston to Editor-in-Chief, Consumer Goods Technology

Martech Series

JULY 19, 2022

New Leadership Roles Assure Growth of World-Class Content Offerings for Consumer Goods and Retail Information Technology Leaders. EnsembleIQ , North America’s leading source of actionable intelligence in the retail, retail technology and consumer goods marketplace, is strengthening its content team. Neal Awards.

Information Technology

Information Technology Real Estate Retail Audience

GoTo Wins 15 TrustRadius Best of Awards and Two Most Loved Awards Based on Customer Feedback

Martech Series

FEBRUARY 13, 2023

Marketing Technology News: MarTech Interview with John Payne, CEO of Croquet Congrats @GoTo on winning 15 TrustRadius Best of Awards, 2 Most Loved Awards from customer feedback! The platform offers a wide range of solutions, and the user-friendly interface makes it easy to find the help I need.

Information Technology

Information Technology Communications Education Impressions

Centurion Invests in MetaStudio, takes a leap into WEB3 and 100 billion creator’s market

Martech Series

DECEMBER 4, 2022

economic and information technology. Marketing Technology News: MarTech Interview with Laura Goldberg, CMO at Constant Contact. The post Centurion Invests in MetaStudio, takes a leap into WEB3 and 100 billion creator’s market appeared first on MarTech Series.

Marketing

Marketing Information Technology MarTech Retail

WISeKey Strengthens its Technology Portfolio Across Cybersecurity, IoT, NFT and the Metaverse

Martech Series

AUGUST 5, 2022

Marketing Technology News: MarTech Interview With Laura Bassett, Vice President, Product Marketing at NICE CXone. Many information technology companies are telling governments that that their versions of the Metaverse will be enough to ensure sovereignty over their data and citizens.

Manufacturing

Manufacturing Communications Information Technology MarTech

G2 Names SeoSamba Niche Player in Summer 2022 Marketing Automation Report for High Client Satisfaction

Martech Series

JULY 20, 2022

G2 helps business professionals make informed technology decisions through more than a million peer reviews. Marketing Technology News: MarTech Interview with Alex Campbell, Co-founder and Chief Innovation Officer, Vibes. Vendors in both reports are ranked by customer satisfaction and market presence. “.

SEO

SEO Marketing Information Technology ROI

ZW Data Action Technologies Inc. Announces Establishing Incubation System for Mass Entrepreneurship and Innovation in Guangdong

Martech Series

AUGUST 24, 2022

The platform not only focuses on the mass entrepreneurship and innovation, but also on the roadmap and industry chain layout of national science and technology innovation, serving the industry development of new generation information technology, new retail and new catering industries and more.

Finance

Finance Information Technology Education MarTech

Microsoft Applauded by Frost & Sullivan for Driving the Transition toward More Sustainable Operations with Its Sustainability and Circulatory Solutions Microsoft

Martech Series

OCTOBER 13, 2022

Maksym Beznosiuk , Best Practices Research Analyst, Frost & Sullivan, said, “Microsoft works on increasing the energy efficiency of its operational practices, information technology, equipment, and data center infrastructure. Marketing Technology News: MarTech Interview with Erica Gunn, Chief Marketing Officer at Canto.

MarTech

MarTech Information Technology Marketing Conversion

What is identity resolution and how are platforms adapting to privacy changes?

Martech

SEPTEMBER 28, 2021

Pre-built connections to martech/ad tech platforms. CCPA defines personal information as anything that can be associated or linked with an individual or household. Explore platform capabilities from vendors like Acxiom, Infutor, Oracle, Neustar and more in the full MarTech Intelligence Report on identity resolution platforms.

Cookies

Cookies Mobile Ads GDPR Ad Tech

Rokt Builds Out Product Development Team With Appointment of Two Google Veterans

Martech Series

OCTOBER 24, 2022

He holds an MS in information technology from the University of New South Wales (UNSW) and a BS in mechatronics and computer science from the University of Melbourne. Marketing Technology News: MarTech Interview with Laura Ritchey, EVP and COO at Radial.

Machine Learning

Machine Learning eCommerce Information Technology MarTech

Sustaira and Siemens Expand Their Sustainability Partnership via Open Digital Business Platform Xcelerator

Martech Series

JULY 14, 2022

By combining the real and the digital worlds across operational and information technology, we empower customers and partners to boost productivity, competitiveness and scale up innovations. Marketing Technology News: MarTech Interview with Jerry Luk, Co-Founder & President at Firework.

Information Technology

Information Technology MarTech Retail Conversion

DataGrail Raises $45 Million, Empowers Businesses to Meet Growing Consumer Expectations with Automated Data Privacy Solutions

Martech Series

OCTOBER 12, 2022

Marketing Technology News: MarTech Interview with Alexa Kilroy, Head of Brand at Triple Whale. DataGrail has been an invaluable partner to us,” said Lawrence Morrisson, Head of Information Technology at The Motley Fool. Demonstrating Value. Our mission at The Motley Fool is to make the world smarter, happier and richer.

GDPR

GDPR MarTech Information Technology Education

‘Kaleyra’ is positioned as a Leader in the 2022 SPARK Matrix for Communications Platform as a Service (CPaaS) by Quadrant Knowledge Solutions

Martech Series

DECEMBER 12, 2022

Marketing Technology News: MarTech Interview with Mike Hicks, Chief Marketing Officer at Appspace. The post ‘Kaleyra’ is positioned as a Leader in the 2022 SPARK Matrix for Communications Platform as a Service (CPaaS) by Quadrant Knowledge Solutions appeared first on MarTech Series.

Communications

Communications Healthcare MarTech Conversion

What Is an Order Management System (OMS) and How Does It Work?

Clearcode

FEBRUARY 15, 2022

In 2017, Wideorbit conducted an online survey (n=77) among digital advertising operations, sales, and information technology professionals. appeared first on Clearcode | Custom AdTech and MarTech Development. Founded: 2001 Headquarters: Miami Beach, Florida. The Future of Order Management System.

Ad Inventory

Ad Inventory Ad Server Finance Ad Exchange

Konica Minolta Named to MSSP Alert’s Top 250 MSSPs List for 2022

Martech Series

OCTOBER 4, 2022

We have seen so many MSSPs enter the market in recent years, which makes this accolade that much more significant,” said Todd Croteau, President, Global Information Technology Services, Konica Minolta. Marketing Technology News: MarTech Interview With Jorge Poyatos, Co-founder at Seedtag.

Information Technology

Information Technology Entertainment MarTech Marketing

Going beyond cookie consent: 3 strategies to achieve data compliance

Martech

OCTOBER 18, 2022

A DSAR has the potential to touch sales, marketing, information technology and many more departments before landing in the compliance team’s queue. It’s imperative to establish a clear vision and definition of your martech stack. Get MarTech! However, compliance doesn’t just impact technical teams. In your inbox.

Cookies

Cookies GDPR Communications MarTech

New Survey from Privitar and Bloor Research Reveals a Majority of Data Leaders Unable to Use More than 40% of Their Data Due to Security and Privacy Concerns

Martech Series

DECEMBER 7, 2022

They represent enterprises with a minimum of 1,000 employees, and reflect a cross-section of industries, including financial services, healthcare, information technology, retail and industrial. Marketing Technology News: MarTech Interview with Mike Hicks, Chief Marketing Officer at Appspace.

Healthcare

Healthcare Information Technology ROI MarTech

AI-powered martech news and releases: February 20

Future AI Wins Startup of the Year Honors in the 2022 Information Technology World Awards

Trending Sources

The formula for calculating martech ROI

Marketing technology optimization: The path to peak martech stack performance

Planting seeds and building trust in a world of overnight wins

Podcasts now a top channel for B2B marketing

Agora, Inc. Announces Changes to Board of Directors

Ookla Commends the Communications Regulatory Authority of Qatar for Efforts to Help Improve User Experience During FIFA World Cup

Parablu Achieves SOC 2 Type 2 Compliance Certification

OneSpan Continues to Build Momentum With Key Appointment of Michael Lillie as Chief Information Officer

LibKey Now Integrated with Litmaps

Splashtop Named 2022 Best Software List Award Winner from TrustRadius

Babel Street Appoints New Executive Vice President of Sales and Senior Vice President of Marketing

Owl.co Announces Greg Poulakos and Stacy Varney as Strategic Advisors and Welcomes Don Russell to Leadership Team

ZW Data Action Technologies Inc. Partners With Forbes Global Alliance to Jointly Launch NFT Products

Stater Bros. Connects to the NCR Commerce Platform to Strengthen Consumer Relationships

Jitterbit Expands Low-Code Development Capabilities with Acquisition of Zudy

With ChatGPT in Global Focus, User Survey Reveals Early Stage Adoption, but an Exciting Future

Egnyte Announces Document Certification Service Using Blockchain Technology

Illumio Joins AWS ISV Accelerate Program to Advance Zero Trust Segmentation Adoption

Siemens and NVIDIA to Enable Industrial Metaverse

Censys Launches Inaugural State of the Internet Report

Perception Point Announces Advanced Threat Protection for CRM Platforms on Salesforce AppExchange

TX-RAMP Authorizes the Lookout Security Platform for Level 2 Certification

Voicebot 3000 Automates Repetitive Verbal Conversational Tasks

EnsembleIQ Strengthens Content Team, Promotes Jamie Goodman to Editor-in-Chief, RIS News, Lisa Johnston to Editor-in-Chief, Consumer Goods Technology

GoTo Wins 15 TrustRadius Best of Awards and Two Most Loved Awards Based on Customer Feedback

Centurion Invests in MetaStudio, takes a leap into WEB3 and 100 billion creator’s market

WISeKey Strengthens its Technology Portfolio Across Cybersecurity, IoT, NFT and the Metaverse

G2 Names SeoSamba Niche Player in Summer 2022 Marketing Automation Report for High Client Satisfaction

ZW Data Action Technologies Inc. Announces Establishing Incubation System for Mass Entrepreneurship and Innovation in Guangdong

Microsoft Applauded by Frost & Sullivan for Driving the Transition toward More Sustainable Operations with Its Sustainability and Circulatory Solutions Microsoft

What is identity resolution and how are platforms adapting to privacy changes?

Rokt Builds Out Product Development Team With Appointment of Two Google Veterans

Sustaira and Siemens Expand Their Sustainability Partnership via Open Digital Business Platform Xcelerator

DataGrail Raises $45 Million, Empowers Businesses to Meet Growing Consumer Expectations with Automated Data Privacy Solutions

‘Kaleyra’ is positioned as a Leader in the 2022 SPARK Matrix for Communications Platform as a Service (CPaaS) by Quadrant Knowledge Solutions

What Is an Order Management System (OMS) and How Does It Work?

Konica Minolta Named to MSSP Alert’s Top 250 MSSPs List for 2022

Going beyond cookie consent: 3 strategies to achieve data compliance

New Survey from Privitar and Bloor Research Reveals a Majority of Data Leaders Unable to Use More than 40% of Their Data Due to Security and Privacy Concerns

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