New Study Provides Concrete Data on the Success of Interstitial Ads
Ad Monsters
JANUARY 19, 2023
Interstitial ads have high viewability, which breeds high click through rates. The aesthetic of interstitial ads, without a doubt, instantly grabs users’ attention but is that always a good thing? The advertiser pays for them, but users don’t see them, so the return on investment for the advertiser is zero.
98 
Let's personalize your content