Monetize More

MARCH 2, 2023

With Real-Time Bidding advertisers can specify where to promote their products or services and use ad verification services to prevent their ads from showing on illicit websites or pages. Brand protection: For an advertiser, protecting their brand is very important.

Ad network 98

Ad network Demand Side Platform Ad Inventory Ad Exchange 98

Smart-Hub

JUNE 17, 2024

Powered by machine learning algorithms, programmatic mobile ad buying enables advertisers to purchase mobile ad inventory automatically via a demand-side platform (DSP). Marketers may need to invest in creative development software, ad verification services, ad fraud detection and analytics tools, etc.

Demand Side Platform 60

Demand Side Platform Ad Exchange A/B Testing Mobile Ads 60

Martech

AUGUST 16, 2024

Email verification services can flag invalid addresses. For B2B, services like ZoomInfo can help verify company information. Use data appending services to add missing information like company size or industry for more robust segmentation. Validation: Cross-reference data against trusted sources.

Conversion Rate 112

Conversion Rate Verification services Machine Learning Conversion 112

Adtelligent

APRIL 4, 2025

For deeper protection, leverage advanced solutions: Enable ad verification services Platforms like MOAT, IAS (Integral Ad Science), and DoubleVerify help detect fraudulent impressions and clicks. AI and machine learning are often used to spot these patterns automatically.

Clickbait 52

Clickbait Impressions Retargeting Conversion 52