Chief Martech

APRIL 7, 2022

What will it mean for marketing and martech? Last week, I led a roundtable discussion with three leaders of martech companies — Acquia CMO Lynne Capozzi , Wistia CEO Chris Savage , and Persado COO Assaf Baciu — to consider these questions from several different perspectives. But martech moves fast. What is the metaverse?

MarTech 132

MarTech Real Estate Pop-Up Fashion 132

Martech

OCTOBER 17, 2024

There’s a temptation in the martech space to shrug off those concerns. You’re getting a couple days at the resort so they can try to sell you some real estate. The post How to build customer trust through data transparency appeared first on MarTech. They’ll get over it.” Why can’t we do that with data? Processing.

Cookies 122

Cookies Pop-Up Real Estate MarTech 122

Martech

SEPTEMBER 10, 2024

For example, when a real estate marketing agency started launching campaigns with automation, they decreased the time to build and launch campaigns from a couple of hours to 10 minutes or less. The post Scaling local advertising with automation in the new media landscape appeared first on MarTech.

Media 113

Media Advertising Ad Ops Non-Profit 113

Martech Series

JUNE 7, 2022

Buying Buddy IDX CRM real estate lead capture and customer relationship management (CRM) system now offers an enhanced WordPress IDX plugin. Buying Buddy now gives brokers the most accurate and robust, up-to-date data for displaying MLS real estate listings and marketing properties online.

Real Estate 82

Real Estate SEO MarTech Marketing 82

Martech Series

FEBRUARY 2, 2023

Real estate CRM Wise Agent announced the addition of AI Writing Assistant, an AI content writing aide, to their platform. Real estate CRM Wise Agent announced the addition of AI Writing Assistant, an AI content writing aide, to their platform. OpenAI is considered the leading AI research and deployment company.

Real Estate 88

Real Estate MarTech Marketing 88

Martech Series

JULY 20, 2022

The brainchild of a team of powerbrokers in the real estate and technology industries, Roopler and its proprietary AI assistant Ashley launched in 2022 to help real estate professionals overcome today’s two biggest industry challenges: finding and cultivating buyer and seller leads at an affordable cost and reviving old leads to recover value.

Real Estate 96

Real Estate Conversion Rate Conversion MarTech 96

Martech

SEPTEMBER 2, 2021

. “It’s worth noting that as a percentage of that budget, ‘martech’ (in the broadest sense of the word) remains the largest category at 26.6%, followed closely by paid media (25.1%) and labor (25%). ” See Brinker at this fall’s MarTech Conference. Probably good to tighten up discipline there.”

Real Estate 119

Real Estate Marketing Ad Inventory MarTech 119

Martech Series

NOVEMBER 18, 2022

With close to 10 billion monthly impressions, Browsi has established itself as the leading AI-driven company to empower publishers and content creators to gain control of their digital real estate. Marketing Technology News: MarTech Interview with Bogdan Carlescu, VP of Marketing at Creatopy.

Real Estate 86

Real Estate Machine Learning MarTech Impressions 86

Martech Series

AUGUST 9, 2022

ORIGIN Metaverse, a real estate technology company leveraging Web 3, is pleased to announce the addition of Christopher Berrios to their team. ORIGIN’s virtual real estate marketplace unifies various metaverse platforms into a simple, secure, and streamlined marketplace.

Real Estate 79

Real Estate Retail MarTech Marketing 79

Martech Series

OCTOBER 12, 2022

New design tool features professionally designed EDDM postcard templates for topics ranging from real estate to hiring. To date, Taradel has added ninety design templates ranging from real estate sales to hiring efforts in the transportation industry.

Real Estate 83

Real Estate Advertising eCommerce MarTech 83

Martech Series

JULY 29, 2022

It currently supports clients across verticals including retail, restaurants, automotive, hospitality, healthcare, financial services, and real estate. Marketing Technology News: MarTech Interview With Vibhor Kapoor, Chief Marketing Officer at AdRoll, a division of NextRoll.

Real Estate 89

Real Estate Healthcare Communications Retail 89

Martech Series

AUGUST 17, 2022

Each of 11 categories made it into the ranking across the following categories: accounting, banking/financing, franchise broker/referral networks, franchise consulting/development, franchise events, legal services, marketing, merchant services, other technology services, public relations, and real estate services.

Real Estate 89

Real Estate Marketing Finance Public Relations 89

Martech Series

SEPTEMBER 12, 2022

Their expertise in commercial real estate sustainable design and lifecycle management combining AI and Digital Twins enables a significant step in Digital Transformation for an industry hungry for innovative solutions.”. Marketing Technology News: MarTech Interview With Lauren Vaccarello, CMO at Salesloft.

Real Estate 88

Real Estate MarTech Marketing 88

Martech Series

JANUARY 1, 2023

Marketing Technology News: MarTech Interview with James Shears, Senior Vice President and General Manager at BLOCKBOARD. We are focusing all resources on hiring a B2B executive team to expand bluechip partnerships and distributions across multiple verticals, including mobile, automotive, fitness, real estate and more.”.

Real Estate 89

Real Estate Entertainment MarTech Marketing 89

Martech Series

AUGUST 5, 2022

Founded in 2011, ITSYS provides digital transformation consultancy for many companies in different sectors such as health, real estate and construction, and transportation. Marketing Technology News: MarTech Interview With Mike Peralta, VP and GM of T-Mobile Advertising Solutions.

Real Estate 93

Real Estate MarTech Marketing Advertising 93

Martech Series

SEPTEMBER 21, 2022

McClayton joins Brightspot after a distinguished career leading technology companies in the food and commercial real estate industries. Prior to ArrowStream, he served as President of LoopNet, the largest advertising platform for commercial real estate.

Real Estate 78

Real Estate Food MarTech Marketing 78

Martech Series

OCTOBER 5, 2022

Marketing Technology News: MarTech Interview with Kevin Wang, SVP of Product at Braze. Not only do they take up more real estate in the search results page, which allows us to showcase our customers’ beautiful logos, but they drive fantastic business results.”. The post Looka Inc.

Real Estate 96

Real Estate Advertising Communications Search Advertising 96

Martech

NOVEMBER 11, 2021

The sectors which scored worst included real estate, transportation and energy and utilities. The post Winning and losing in the new digital economy appeared first on MarTech. There is high interest in telehealth, but as yet the space has failed to connect all parts of the patient journey. Other verticals have work to do too.

Real Estate 108

Real Estate Healthcare Conversion MarTech 108

Martech

SEPTEMBER 3, 2021

In his latest contribution to MarTech, email marketing thought leader Ryan Phelan warns about how easy it is to be distracted by shiny objects — and he doesn’t just mean new technologies; he includes shiny new mindsets too. They’re prepared to cut marketing as well as travel and real estate. MarTech is just 11 days away .

Real Estate 113

Real Estate Ad Inventory MarTech Marketing 113

Martech Series

JANUARY 9, 2023

Marketing Technology News: MarTech Interview With Rachel Kavanagh, CMO at Siren. Singh has nearly 20 years of experience in human resources leadership roles, and joins Braze after serving as the Chief People Officer at Compass, a real estate technology company.

Real Estate 97

Real Estate MarTech Marketing 97

Martech Series

JANUARY 30, 2023

Marketing Technology News: MarTech Interview with Susan Beermann, CMO at Contentstack The post NFT Tech Joins The Sandbox Metaverse appeared first on MarTech Series. Additionally, The Sandbox plans to introduce flagship neighborhoods that celebrate cultural and geographical diversity within the metaverse.

Real Estate 79

Real Estate Audience MarTech Marketing 79

Martech Series

JUNE 14, 2022

Based in Canberra, Australia 180 Degree services a number of national brands in the real estate, FMCG and finance sectors. Marketing Technology News: MarTech Interview with Kirsten Allegri Williams, CMO at Optimizely. The post Locafy Ramps up Acquisition and Partnership Strategy appeared first on MarTech Series.

Real Estate 97

Real Estate Finance Agency MarTech 97

Martech Series

JANUARY 31, 2023

Marketing Technology News: Deconstructing DXC: What It Is, What It Does, What Problems It Solves The post Precisely Strengthens its Location Intelligence Offering Through the Acquisition of Transerve appeared first on MarTech Series.

Machine Learning 85

Machine Learning Real Estate MarTech Retail 85

Martech Series

OCTOBER 1, 2022

. “This year’s honorees represent world-class organizations that are at the forefront of their respective fields, ranging from companies and firms in consulting, data and digital media, consumer tech, healthcare, public relations, recruiting, real estate, law and financial services,” said Crain’s.

Healthcare 91

Healthcare Real Estate Public Relations MarTech 91

Martech Series

JULY 26, 2022

In the future, DBMETA will energise industries such as gaming, advertising, real estate, sociality, finance to restructure their business models, respectively; then to achieve the global METAVERSE ecosystem. Marketing Technology News: MarTech Interview With Regina Soller-Gould, VP of Revenue Marketing at Ada.

Real Estate 89

Real Estate Finance MarTech Advertising 89

Martech Series

JUNE 28, 2022

By integrating Map D with ARitize Maps, ARitize 3D, and ARitize Holograms, we are able to maximize the potential revenue with each of our clients and offer immersive experiences that transform industries, including real estate, museums, sporting venues and more. appeared first on MarTech Series. The use cases are endless.

Real Estate 86

Real Estate Brand Awareness MarTech Conversion 86

Martech Series

SEPTEMBER 15, 2022

Throughout his career, Pergola has led finance, accounting, mergers & acquisitions, corporate development, business & sales operations, and real estate for more than a half dozen F500, media, and ad tech companies, including Amazon, Audible, Criteo, The Weather Company, Yahoo, and Time Warner. Peter’s University.

Real Estate 88

Real Estate Finance MarTech Ad Tech 88

Martech Series

JANUARY 5, 2023

As part of Dibbs’ analysis, the company was able to identify ten discrete NFT utilities including: content, event access, merchandise, real estate, custom content, art, PFP, voting, gaming, and rewards. Marketing Technology News: MarTech Interview With Richard Jones, Chief Revenue Officer at Wunderkind.

Real Estate 76

Real Estate MarTech Marketing 76

Martech Series

JULY 22, 2022

Marketing Technology News: MarTech Interview with Alex Dean, Co-founder and CEO at Snowplow. Using it, they can create, rent, let, and sell virtual real estate in highly realistic cityscapes. Releases Metamall Products to Empower Revenue Sharing in Web3 appeared first on MarTech Series. That is why X.LA As such, X.LA

Real Estate 88

Real Estate MarTech Marketing 88

Martech Series

JANUARY 2, 2023

Marketing Technology News: MarTech Interview with James Shears, Senior Vice President and General Manager at BLOCKBOARD. Technology Provider, Liveplex Appoints Vimal Kumar as President appeared first on MarTech Series. Liveplex has also appointed resellers and partners to scale the use of its innovative technology globally.

Real Estate 78

Real Estate Finance Education MarTech 78

Martech Series

NOVEMBER 17, 2022

Imagine a construction contractor attracting new clients by reaching the audience of a nearby real estate broker, or a coffee shop partnering with a nearby bagel business and getting its ads shown directly to their viewership. Marketing Technology News: MarTech Interview with Bogdan Carlescu, VP of Marketing at Creatopy.

Real Estate 82

Real Estate MarTech Audience Marketing 82

Martech Series

JULY 8, 2022

real estate. ARway is a next generation spatial computing platform for the real-world metaverse that drives new revenue for properties and brands with out-of-box augmented reality (“AR”) mapping solutions. Marketing Technology News: MarTech Interview with Alex Dean, Co-founder and CEO at Snowplow. exhibition centers.

Real Estate 87

Real Estate MarTech Retail Marketing 87

Martech Series

FEBRUARY 19, 2023

These city-scale digital twins have a variety of applications including landmarks and sports venues that are linked to real-world locations.

Real Estate 78

Real Estate Entertainment Retail Education 78

Martech

FEBRUARY 23, 2022

London-based ad platform AdRunner is looking to help monetize the virtual real estate in the metaverse using a decentralized community-led ad interface built on the Ethereum blockchain. “We appeared first on MarTech. The post What does the Metaverse mean to consumers and marketers?

Marketing 145

Marketing Real Estate Retail Education 145

Martech Series

OCTOBER 1, 2022

As COO, Barnhart leads Supply Chain, Procurement, Global Business Services, and Corporate Real Estate and Workplace Services (CREWS) for all Qurate Retail Group brands globally; Customer Service and Experience for all U.S. ” Marketing Technology News: MarTech Interview with Ivan Ostojic, Chief Business Officer at Infobip.

Retail 87

Retail Real Estate Pharmaceuticals Food 87

Martech Series

FEBRUARY 1, 2023

Marketing Technology News: MarTech Interview with Susan Beermann, CMO at Contentstack The post braands.io Bridging the Gap Between Internet Domains and Utility NFTs appeared first on MarTech Series. braands.io is here to save the day!

Non-Profit 82

Non-Profit Real Estate MarTech Marketing 82

Martech Series

NOVEMBER 24, 2022

Founded in 2003, DL Software comprises 23 companies organized into four Business Units (Retail, Real Estate, Health and Construction) and brings together more than 1,500 employees in 6 countries (France, Spain, Netherlands, Belgium, Luxembourg and Israel).

Real Estate 91

Real Estate Retail Conversion Impressions 91