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Mobile Insights with InMobi: Q&A with Rohit Dosi on Search Advertising and Microsoft in India

InMobi

In this conversation, we talked about the current state of search advertising, what Indians are searching for during the lockdown and the many advantages of Microsoft search, among other topics. Search advertising is a lot more based on keyword focused queries, so it is extremely targeted towards its user.

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6 Proven Advertising Strategies for Online Success

Single Grain

Effective advertising strategies require a solid understanding of your target audience, defining your advertising objectives, selecting the appropriate digital channels (such as social media, search engines , email or display advertising), creating persuasive ad content, and measuring the success of the campaign.

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Top 100 Advertising Revenue Statistics to Inform Your Campaign

Single Grain

Work With Us Global Advertising Revenue: PPC and Social Media Ad Stats Here are the internet ad revenue statistics to help you plan your digital marketing strategy: PPC Advertising Revenue Statistics In 2023, ad spending in the digital advertising market is expected to reach $118.20 native advertising will make up 59.7%

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Top 10 Best Ad Management Platforms for e-Commerce in 2022

Ad Wisey

Here are a few insights from the HubSpot marketing review : 68% of marketing managers say that paid advertising is “very important” or “extremely important” to their general marketing strategy. 33% of marketers turn to paid advertising to boost their brand awareness. Google Ads is the undoubted leader of online advertising platforms.

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9 Successful Digital Marketing Case Studies That Boosted Growth

Single Grain

Social Media for Relationship Building 4.9 billion people use social media worldwide , so it’s obvious that your customers are on various social platforms. 40%-60% of customers are also using social media as a support channel. And don’t forget about personalization on social media.

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8 Use Cases of a Customer Data Platform (CDP) for Advertising and Marketing

Clearcode

The main goal of using CDPs for most marketers is to boost media campaigns, send fitting automated emails , run high-quality retargeting campaigns , improve targeting on search advertising campaigns and utilize predictive content personalization. Behavioral data — website visits, social media engagement, used devices etc.

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Best Advertising Agency: Top 10 Choices for 2022

Single Grain

An advertising agency is a specialized marketing company that creates, plans and executes paid ads campaigns in order to attract more business for their clients. These agencies help brands with different aspects of advertising, from coming up with ad ideas to the graphic design of the actual ads to placing them on relevant media platforms.

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