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20 Best Mobile Ad Networks for Publishers and App Developers

Brid.tv

Whatever the case is, if you want your mobile app to provide a stable, reliable revenue stream, you will need to leverage one of the top mobile ad networks. With the right ad monetization network, making money off of your app or content can be easy and stress-free. What Is a Mobile Ad Network. Marketplace 3.

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Mobile Ad Creatives Best Practices with InMobi and Celtra [New Report]

InMobi

What do the very best mobile ad creatives look like, and what kinds of results can they drive for in-app marketing campaigns? Why targeted audiences should see customized mobile ad creatives. But mobile attention spans are short, and smartphone screens don’t offer a lot of real estate.

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Metrics that Matter: The New Viewability Standards for Mobile Video

InMobi

Read more: Learn how an MRC-accredited solution such as an SDK integration allows for greater in-app measurement and better mobile performance. So in this post, we’ll show you an expanded set of mobile app viewability metrics to ensure human engagement with your ad investments.

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Facebook Ads: 7 Changes All Marketers Need to Know in 2019

Single Grain

How to Uncover Your Competitor’s Facebook Ad Strategy. 2) Mobile Ad Formatting Gets an Update. Facebook announced a little earlier this year that their mobile formatting – including mobile ad formatting – was getting a big overhaul. Learn More: How to Build a Facebook Ad Funnel.

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The Road Ahead: Mobile Marketing Trends that Will Dominate in 2017

InMobi

2016 was a breathtaking year for the mobile advertising industry and it doesn’t seem to be slowing down anytime soon. Mobile ad spend is up 430% since 2013, and with over 2 billion smartphone users worldwide, it’s becoming clear that the future of digital marketing is mobile.

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AdTech Ecosystem: Navigating Trends and Insights 

Smart-Hub

Audio ads on streaming and podcasts, along with increased smartphone use for better mobile ads, are also boosting this growth. Publisher Publishers play a pivotal role by providing digital real estate where advertisements are displayed.

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17 Best Paid Media Tools for Marketers

Single Grain

As opposed to organic media , such as SEO, content marketing and social media posts (but not sponsored posts), or earned media , such as publicity, reviews and word of mouth, paid media refers to any content placed outside of your own real estate that you pay for, like PPC ads, display ads and search ads.

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