Martech
JANUARY 31, 2022
Called “Try On for Home Decor,” the feature is already available for retailers such as Crate & Barrel, CB2, Walmart, West Elm and Wayfair. Increasingly, retailers are looking to virtual and AR experiences to enable customers to inspect and purchase big-ticket items like furniture remotely. Pinterest’s Try On for Home Decor feature.
MNTN
AUGUST 15, 2022
This year’s forecast is going to be big, even despite the current economic climate: with holiday retail sales predicted to increase 3.3% Nearly 50% of consumers started shopping before Thanksgiving and retailers are extending their holiday sales every year, which is an indication that shoppers are on the pulse for deals all year round.
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Martech Series
JULY 1, 2022
Then why are major companies failing to step in when their brand is boxed out in Google search? The first page of Google search is, in many ways, today’s top-shelf retail placement. Many retailers assume their market concerns should still be other large brands who have competed with them in-store for decades.
InMobi
MARCH 12, 2013
There has been a lot of coverage of late about the retail industry in particular. Retailers are concerned about "show-rooming", where consumers shop in stores and then bargain shop for these products online. The mobile space is by no means perfect yet, but it is a land of opportunity just the same.
InMobi
JANUARY 3, 2013
People, especially the younger generation, are increasingly consuming media on their mobile devices to make decisions about which movie to watch, where to shop and research the best deals on offer. Informa Telecoms & Media reports that mobile advertising revenue is expected to touch $12.8
Basis
SEPTEMBER 28, 2022
The explosion of retail media networks has shifted the way that consumers shop and interact with products online. They first encounter your product through a video ad as they watch the newest season of The Handmaid’s Tale on their connected TV , and are then re-targeted via mobile search and social media.
InMobi
FEBRUARY 19, 2016
Acceleration of Mobile Commerce As per eMarketer, 1.6% of total retail sales in the U.S. Mobile, until recently, has been seen only as an influencer in the retail funnel due to its relatively small contribution towards overall sales. occurred on smartphones in 2015.
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