InMobi

SEPTEMBER 10, 2020

POPS , the leading digital entertainment company from Southeast Asia, has partnered with InMobi for monetization in Vietnam. The entertainment app, in partnership with InMobi, intends to help advertisers reach their audiences through an always-on device: the mobile and the most engaging ad format: video.

Pop-Up 52

Pop-Up Video Ads Entertainment Impressions 52

Martech

MARCH 11, 2022

IDFA, which had been enabled by default, made it relatively easy to measure and target mobile gaming ads. The result has been a resurgence in more traditional types of ads, like banners, videos and pop-ups. There is still some hope for gaming advertisers though.

Advertising 111

Advertising Pop-Up Banner Video Ads 111

Martech

APRIL 1, 2024

Forty percent of gaming advertisers plan to up their spend in the coming year to reach 213 million U.S. Super League, an immersive experiences marketing company and game creator, offers scalable experiences for brands, including pop-up experiences in-game for Roblox — standing these experiences up in three to four weeks.

Pop-Up 108

Pop-Up Entertainment Audience MarTech 108

Brid.tv

SEPTEMBER 30, 2022

The growing popularity of video content that we have been witnessing in recent years has also boosted the popularity of digital video advertising. Although this ad format is generally considered to be effective and engaging, not all video ads are the same. What Are Pre-Roll Ads. Types of Pre-Roll Ads.

Video Ads 94

Video Ads Conversion Rate Fill rate Ad network 94

Monetize More

DECEMBER 29, 2022

.” Edgy publishers that wish to establish a prominent internet presence rely on effective video advertisements as a key component of their success. Video content has already become an integral element of our everyday lives, accounting for up to 70% of internet traffic. Whisk it up! Related Read : [link].

Video Ads 97

Video Ads Pop-Up Conversion Rate Affiliates 97

illumin

DECEMBER 1, 2023

While there are a ton of predictions for 2024 – this is how we think the year is going to shape up. Cross-channel and omni-channel ads are essential to programmatic advertising In 2024, there is going to be a rise in cross-channel and omni-channel programmatic advertising.

Advertising 104

Advertising Pop-Up Machine Learning Ad Space 104

Ad Monsters

OCTOBER 30, 2024

There’s data to back this up. Earlier this year, an IAB study showed that users are mostly okay with an ad-supported open web, as long as they don’t have to pay for content. respondents said they’re “often annoyed” by online ads. And what about disruptive pop-up ads? On top of that, 40% of U.S.

Non-Profit 101

Non-Profit Pop-Up Education Audience 101

Automatad Inc.

OCTOBER 26, 2023

Let’s have a look at the most disliked ad formats that website owners and publishers should consider avoiding. Pop-up ads Pop-up advertisements are notorious for disrupting user experience. Pop-ups are generally despised since they can be bothersome and make navigating more difficult.

Pop-Up 52

Pop-Up Banner Video Ads Real Estate 52

Basis

JUNE 1, 2022

And not because of the new regulations popping up in Europe that will limit some of the hyper-granular targeting that has made social media such an appealing medium for advertisers. With advertisers looking to optimize their spend, now might be a perfect time to focus on (and invest in) video.

Media 92

Media Advertising Pop-Up Video Ads 92

Monetize More

MARCH 3, 2023

Viewdeos Viewdeos helps publishers monetize traffic through video advertising. You’ll get access to premium video ad inventory when joining their ad network. Viewdeos will help increase your page views and engagement through video inventory created from your content. Click here to find out more about Viewdeos.

Ad network 98

Ad network Fill rate Pop-Up Ad Exchange 98

VideoWeek

SEPTEMBER 26, 2023

They typically use sensational headlines, clickbait a nd provocative content to generate page views, which in turn generate ad revenue for the site owner. As noted in the characteristics, pop-up ads, auto-play videos and intrusive ads are placed around low-quality content to maximise ad revenue.

Clickbait 81

Clickbait Advertising Pop-Up Banner 81

Ad Beat

JULY 11, 2024

To answer all those questions (and more), we used Adbeat data to dive into the display ad strategies of three major property-booking platforms: Airbnb Booking.com VRBO Here’s what we found… Airbnb Ad spend and networks Our estimated data shows that Airbnb shelled out approximately $7.3

Video Ads 95

Video Ads Display Advertising Audience Pop-Up 95

MNTN

MARCH 10, 2025

They may have seen video ad campaigns, social media posts, offline ads, or any other marketing messages that resonated with them enough to convince them to learn more about your brand. This could mean filling out a query form or signing up for your mailing list. Sign up today. Now its time to keep the love alive!

Pop-Up 52

Pop-Up Conversion Impressions Machine Learning 52

Basis

NOVEMBER 12, 2024

Though people most closely associate DOOH with brightly colored digital billboards (like those in Times Square), the channel includes everything from massive digital billboards, to ads displayed on mall kiosk screens, to video ads that pop up on the gas station TV while you’re refueling.

Advertising 52

Advertising Pop-Up Brand Awareness Impressions 52

Smart-Hub

NOVEMBER 1, 2023

And each of these media actually has ads built into them. Since all of those media channels are different, a huge number of ad formats are designed specifically for these media – mobile video ad formats, desktop ones, and even ones for Smart TVs and digital out-of-home billboards. SmartHub's Features Have No Limits!

Mobile Ads 67

Mobile Ads Advertising Banner Ad Exchange 67

Kevel

AUGUST 25, 2022

Videos are becoming the dominant online content form, evidenced by Instagram becoming “no longer a photo-sharing app,” TikTok’s 1.2B monthly users, and in advertising, video ad spend increasing an additional 26% to $49.2B Video ads are growing in popularity and in ad spend, and they won’t stop soon.

Ad Server 52

Ad Server Advertising Video Ads Pop-Up 52

Martech

MARCH 10, 2023

These ads are more powerful and effective than in-app advertisements — those annoying pop-ups or banner ads you commonly see in mobile app games. From virtual billboards to branded experiences, video games have become a marketer’s paradise for reaching the coveted gaming demographic.

Advertising 113

Advertising Ad network CPM Non-Profit 113

Ad Beat

MARCH 28, 2024

Let’s get into it… Netflix Ad spend and networks Adbeat’s estimated data shows that Netflix has spent $40 million on display ads in the US over the past six months, with the vast majority of its budget going to video ads. That’s hardly surprising — it’s a video platform, after all. Let’s take a look.

Pop-Up 59

Pop-Up Video Ads Display Advertising Entertainment 59

Digiday

APRIL 27, 2023

In yet another example of its broad application, digital video ad firm Pixability is employing ChatGPT to improve brand suitability standards and boost confidence for advertisers looking to invest dollars in content on YouTube and other digital video platforms, while also speeding up the process dramatically.

Pop-Up 75

Pop-Up Machine Learning Fashion Agency 75

Digital Remedy

OCTOBER 2, 2023

The age-old maxim of “think globally, act locally” isn’t just embraced by marketers for local mom-and-pop businesses. No matter what they’re whipping up in the kitchen, these eateries can communicate new menu items and promotions available within the region.

Agency 105

Agency Retargeting Real Estate Brand Awareness 105

Lemonads

FEBRUARY 14, 2021

Publishers usually have to meet a minimum traffic volume and quality requirement before joining an ad network. Advertisers can sign up and purchase traffic almost without restrictions, so they can start setting up their campaign parameters and launch ads as soon as they sign up.

Ad network 52

Ad network Pop-Up Affiliates CPA 52

Single Grain

JULY 21, 2021

Even a small change can end up causing massive cuts in their traffic volumes, and all within a few hours. Google wants you to spend more on their ad network because, let's face it, that's how they make money. Advertisers can implement this new ad type directly through a Shopping campaign. Trend #8: Image Extensions.

Conversion 111

Conversion CPA GDPR SEO 111

Martech Series

FEBRUARY 9, 2023

Built-In Ad Blocker for Better Browsing Experience — Native ad blocker module removes ads, banners, pop-ups and video ads from websites for a better browsing experience.

Pop-Up 79

Pop-Up Banner Video Ads MarTech 79

Brid.tv

OCTOBER 15, 2024

However, thats only true if theyre set up properly. From the best ad placements to optimal price floors, there are many factors that play into just how much you can make from an instream video ad. Table of Contents What Are Instream Video Ads? Find the Right Ad Number and Placements 2.

Video Ads 40

Video Ads Pop-Up Non-Profit Viewability 40

More About Advertising

MARCH 13, 2018

We can all relate to annoying pop-ups or autoplay video ads that block the page when you scroll, so the rise of ad blockers is no surprise. Despite yearly reports on brands increasing their ad spend, 22 per cent of people installed a blocker globally in 2016.

Pop-Up 40

Pop-Up Video Ads Ad Tech Media 40

Brid.tv

OCTOBER 17, 2022

With video content gaining unprecedented popularity in the last decade, digital video advertising has become one of the most lucrative advertising branches. But not all video ads are the same. Post-roll ads are generally considered the outcast of the instream advertising landscape. Where Can You Find Post-Roll Ads?

Video Ads 52

Video Ads Header Bidding Pop-Up Ad network 52

Monetize More

APRIL 26, 2023

With the constantly evolving mobile landscape, it’s essential to stay up-to-date with the latest mobile monetization trends to maximize your revenue potential. There are several types of in-app ads that publishers can integrate into their apps, such as banner ads, interstitials, rewarded video ads, and native ads.

Video Ads 52

Video Ads Pop-Up Banner Conversion Rate 52

Lemonads

JUNE 4, 2020

The rapid growth of affiliate marketing shows no signs of slowing down, which has inspired many people to take up the mantle and try to succeed in this competitive playing field. Pop Ad Networks Pop ads may generate mixed feelings among consumers, but this ad format has been a staple of affiliate format since the ‘90s.

Affiliates 52

Affiliates Ad network Pop-Up CPL 52

MNTN

JUNE 16, 2023

A variety of companies have gotten in on the game, offering solutions for consumers’ every need , from photo editing to simplifying legal documents, taking meeting notes to generating music (not to mention, ahem, supporting the creation of video ads…but more on that in a minute). MNTN announces video creative platform MNTN VIVA. .

Pop-Up 98

Pop-Up Video Ads Marketing Media 98

Ad Beat

AUGUST 23, 2024

The pop of the bottle opening. Guinness Ad spend and networks Guinness invested an estimated $427,000 in display ads over the last six months — but almost all of that budget has been spent since the start of May: Source: Adbeat The majority of those ad bucks were dedicated to programmatic, while about one-quarter was spent on video ads.

Food 81

Food Brand Awareness Audience Video Ads 81

Basis

APRIL 24, 2023

We’ll let the numbers speak for themselves: By 2024, US DOOH ad spend is forecast to reach $3.2 billion , making up approximately one-third of total OOH ad spend. DOOH ad spend is increasing at a greater rate than that of traditional OOH. By 2024, US ad spend on the channel is expected to surpass $1 billion.

Advertising 80

Advertising Demand Side Platform Pop-Up Audience 80

Basis

MARCH 7, 2023

Though people most closely associate DOOH with brightly colored digital billboards (like those in Times Square), the channel includes everything from massive digital billboards, to ads displayed on mall kiosk screens, to video ads that pop up on the gas station TV while you’re refueling. This is an increase of 34.9%

Advertising 97

Advertising Pop-Up Impressions Demand Side Platform 97

Brid.tv

NOVEMBER 25, 2022

Variety of Ad Units. A wide variety of ad units is important for maximizing potential ad revenue. Ideally, publishers should incorporate both display ads and various video ad formats, as both of these options engage different users in different ways based on their preferred medium. Start Monetizing.

Header Bidding 52

Header Bidding Ad Server Video Ads Ad Exchange 52

Single Grain

JUNE 21, 2019

The shares and likes you get on your Facebook ads and posts are nothing but a form of social proof. It's easy and simple: All you need to do is use the same post to set up multiple ad campaigns and publish the promotional post on your company’s Facebook Page. Then select this post every time you’re setting up a new ad campaign.

A/B Testing 111

A/B Testing Audience Banner Conversion 111

Lemonads

AUGUST 21, 2020

For sure, video ads aren’t the easiest to master since they’re short and you’ll need to quickly show the value, the need and the purpose by engaging your audience through humor or simply by leaving an emotion! Let’s move to the following Top 4 Instagram Showcase Ad Ideas!

Video Ads 52

Video Ads Banner Brand Awareness Pop-Up 52

Monetize More

JUNE 22, 2022

Its advanced app monetization technology was made specifically for app developers promising maximum ad revenue, comprehensive reporting & metrics tools. Along with interstitial ad formats, AdMob supports video ads, native ads, banner, and rewarded ads as well. Huge range of ad formats to choose from.

Ad network 52

Ad network Banner Fill rate CPM 52

Digiday

FEBRUARY 26, 2023

Havas is molding attention into its broader “meaningful media” MX planning process — coming up with a meaningful attention unit, said Mike Bregman, chief data officer at Havas Media Group North America. Color by numbers Mobile app marketing platform Liftoff contends in a new mobile ad report that longer video ads do better than shorter ones.

Media 69

Media Agency Pop-Up Banner 69