Martech

APRIL 1, 2024

Digital Tools Needed: Retargeting Platforms: Utilize retargeting platforms like Google Ads, Facebook Ads Manager, or AdRoll to manage and execute the retargeting campaigns. Analytics Tools: Leverage tools like Google Analytics or Facebook Pixel to track and measure the effectiveness of the retargeting campaigns.

Retargeting 109

Retargeting Retargeting platforms Conversion Rate Conversion 109

AdvertiseMint

NOVEMBER 15, 2023

Later, when they use other mobile apps or platforms, retargeting platforms use this collected data to show them tailored ads. For instance, if a user browsed products on a shopping app but didn’t buy, they might see a retargeting ad for those products on Facebook or other advertising platforms.

Retargeting 40

Retargeting Retargeting platforms Conversion Rate Conversion 40

Banner Flow

DECEMBER 7, 2016

These can be shown on both social media platforms, and on banner ads, so you can cover all bases. All you need to do is choose the right retargeting platform for you, and design a great campaign geared towards bringing these potential customers back to complete the purchases.

Advertising 52

Advertising Banner Rich Media Retargeting 52