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Struggling to measure your social advertising ROI? Shut everything off

Marketing Dive

Ready to prove social’s ROI? Here’s how you can measure your value and fine-tune your strategy.

ROI 114
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Marketers under pressure to cut martech spend

Martech

CMOs do propose to increase social advertising spend, but among the categories likely to take a hit are search advertising, SEO and digital OOH. It’s an environment that demands efficiency and demonstrable ROI. But almost one quarter, 23%, do expect to make cuts. Why we care.

MarTech 112
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100+ LinkedIn Advertising Statistics to Improve Your B2B Marketing Campaign

Single Grain

Influencer Marketing Hub ) LinkedIn is the most popular B2B advertising platform. Oberlo ) LinkedIn advertising is available in 19 languages. Sprout Social ) LinkedIn is responsible for 50% of social media traffic for B2B websites and blogs. Sprout Social ) 4 of 5 LinkedIn users drive business decisions.

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Digital Advertising Guide

Adtelligent

According to research , brand awareness can be improved by up to 80% through Google ads, and Search engine advertising usually brings a 200% ROI rate to the advertisers who use it. If used properly, this online advertising channel can get a lot of profits for any marketing campaign. Social advertising.

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17 Best Paid Media Tools for Marketers

Single Grain

When you’re spending money to make money, naturally you want to see a healthy ROI. Find countries or regions that are more profitable in terms of advertising costs with the CPC map and modify your ad campaigns accordingly to benchmark your numbers, plan your marketing campaigns and estimate ROI. Get A Free Consultation.

Media 127
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Four key social media advertising trends for 2022

Banner Flow

According to GWI’s Social Media Report , 95% of people online use social sites and apps. This percentage alone is a key indicator to brand decision-makers that social media is worth investing ad expenditure. Your team can quickly and easily create jaw-dropping social ads at scale to generate engagement and increase ROI in 2022.

Media 98
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9 Tools for Creating Effective Facebook Video Ads that Convert

Single Grain

Facebook is the most effective marketing channel — according to 67% of social advertisers. As a result, your ROI will be higher. So if you want to get more plays and generate the highest ROI, you should create multiple thumbnails and then A/B test them to see which one performs best. 480% more clicks. 270% more leads.

Video Ads 145